#Japan #Tokyo #Danone Japan #Baby Danone #Petit Danone

Long-Standing Brands Recognized for Excellence

Since 1982, Baby Danone and Petit Danone have been pivotal in the nutritional journey of infants and toddlers in Japan. Recently, they were honored with the Mothers' Selection Award 2025, presented by the Japan Mothers Association. This award acknowledges products that parents have found beneficial and recommend based on their personal experiences.

The recognition highlights the enduring popularity of Baby Danone, introduced in 1993, and Petit Danone, launched in 1982. Both brands have captivated families for over four decades, providing essential nutrition tailored for young children. Rodrigo Lima, the president of Danone Japan, expressed his exhilaration regarding this accolade, emphasizing the commitment of Baby Danone and Petit Danone to creating products that support the healthy development of infants and toddlers.

Contributions to Child Growth

According to Makise, a senior specialist in Danone Japan’s marketing department, Baby Danone and Petit Danone are grounded in quality nutrition and delicious taste. These products are specifically designed to meet the dietary needs of growing children while also providing a diverse range of flavors that encourage adventurous eating. Parents have shared positive feedback regarding the ease of feeding and the acceptance of these yogurts by picky eaters, further substantiating their appeal and efficacy.

Some commendable attributes raised by parents include:

• - Even on days when infants refuse other food, they easily consume these yogurts.
• - They are convenient for administering medication.
• - The variety of flavors keeps children interested.
• - The yogurts are small enough for snacks or post-meal treats.
• - They help maintain a balanced digestive environment for both parents and children.

About the Award

The Mothers' Selection Award was established in 2009 by the Japan Mothers Association. It is designed to help parents identify products that have been positively reviewed and recommended by others in the same parenting journey. The voting process involves parents freely recommending products based on their experiences. This year, the voting period ran from September 1, 2024, to August 31, 2025, with a significant turnout of 22,586 votes.

For more details about the award, you can visit their official website.

Baby Danone Description

Launched in 1993, Baby Danone has been a trusted product for families with infants. It provides a balanced yogurt option for babies starting from around six months old, offering a rich source of calcium and introducing young ones to new flavors and textures. Featuring four delightful flavors—Plain, Strawberry, Peach & Vegetables, and Grape & Vegetables—these yogurts are perfect not only as a meal option but also as a dessert or snack.

You can learn more about Baby Danone here.

Petit Danone Overview

Petit Danone, on the other hand, has been available since the inception of Danone's business in Japan in 1982. Aimed at children transitioning out of baby food, this yogurt is fortified with calcium—offering twice the amount found in regular milk and yogurt. This makes it an excellent source of nutrition to cover the calcium deficit that may arise during the typical three-meal-a-day routine.

Discover more about Petit Danone here.

About Danone Japan

Based in France, Danone is a global leader in the food and beverage industry, focusing on healthy products. They operate in various sectors, including chilled dairy products, plant-based products, water, and specialized nutrition. Employing over 96,000 individuals across 55 countries, Danone aims to promote healthier eating habits worldwide. Danone Japan, a subsidiary, provides a diverse range of products, including Danone Bio, Danone Oikos, and Alpro, making significant strides in health and sustainability, notably earning the B Corp certification for responsible business practices in May 2020. You can find additional information about Danone Japan on their official site.