CUBITTS Launches Its First Ever Pop-Up Tour in Japan
The renowned eyewear brand
CUBITTS, rooted in London craftsmanship, is set to mark its presence in Japan with a groundbreaking “
Pop-Up Tour in Japan” aimed at increasing brand awareness across the nation. Slated to kick off in the heart of Tokyo, this event will showcase a variety of iconic eyewear, including limited edition pieces popular in the UK and new arrivals debuting exclusively in Japan.
Event Schedule & Locations
The inaugural event is scheduled from
May 28, 2025, to
June 10, 2025, at the
Isetan Shinjuku Men's Store, located on the first floor in the promotional space. This event promises a unique opportunity for attendees to experience CUBITTS' signature craftsmanship firsthand, with the chance to purchase exclusive merchandise.
Additional stops on this exciting journey include:
- - JR Nagoya Takashimaya from June 25, 2025, to July 1, 2025.
Exclusive Models & New Collections
During the Pop-Up Tour, visitors will have access to limited edition models:
Wollstonecraft (ウォルストンクラフト)
Price: ¥38,500 (tax included)
- - This oversized pantos shape is designed with a bold modern twist on traditional British style from the 1960s, featuring a keyhole bridge and hockey end temples.
Swinton (スウィントン)
Price: ¥38,500 (tax included)
- - With a square lens shape and soft curves that hint at a cat-eye design, this piece embodies elegant confidence designed to unveil inner strength.
Additionally, the tour will unveil the **