#Japan #Tokyo #Pepper Lunch #Hot Palette #Beef Pepper Rice

Pepper Lunch Celebrates a Special Meat Day

On July 29, 2025, Peppe Lunch, the beloved chain known for its sizzling steak dishes, will hold a special event to celebrate Meat Day. This year, they are offering a remarkable 29% increase in beef for their popular Beef Pepper Rice, giving loyal customers a reason to indulge.

The Beef Pepper Rice has been a staple menu item at Pepper Lunch, served on a hot iron plate that crackles and pops as the dish is prepared right at your table. Known for its enticing aromas and savory beef, this dish has captured the hearts of many, with approximately 60% of guests selecting it to satisfy their cravings. The “Meat Day” promotion is more than just a tribute to meat lovers; it's a way for the restaurant to express gratitude to its customers with an enhanced experience filled with rich flavors and large portions.

The Unique Experience of Pepper Lunch

Each visit to Pepper Lunch is a sensory journey. Diners can relish the sight of steaming plates, hear the sizzling sounds of cooking meats, and enjoy the fragrant aroma of freshly ground black pepper wafting through the air. Guests engage in the cooking process, mixing their ingredients and crafting a dish to their liking, elevating the dining experience by allowing them to enjoy their meal exactly how they want it. After cooking, patrons savor their delicious Beef Pepper Rice, blowing on each bite to enjoy the heat just as much as the flavors.

Event Details

• - Date: July 29, 2025
• - Special Offer: A 29% increase in beef for all sizes of Beef Pepper Rice
• - Applicable Locations: Available across all Pepper Lunch establishments, including Pepper Lunch Diner and Pepper Lunch PLUS, excluding select locations such as Tokyo Racecourse, Huis Ten Bosch, and Shimizu PA.

This initiative marks an exciting day for fans of Pepper Lunch and guarantees a gratifying experience that satisfies both the appetite and the spirit. Join the celebration and make the most of this exclusive opportunity to enjoy a heartier serving of one of the restaurant's most-loved dishes!

About Pepper Lunch

Founded 31 years ago, Pepper Lunch has continuously sought to bring joy through food. Whether it’s the mouthwatering steaks, hamburgers, or their signature Pepper Rice, customers leave the restaurant satisfied every time. From its signature sizzling plates to delicious sauces, Pepper Lunch creates a unique dining atmosphere where every meal is enjoyable from start to finish.

Explore more about Pepper Lunch on their official website, social media channels, and through their mobile app, which offers easy access to the latest menu items and promotions.

Website: Pepper Lunch Official
Twitter: Pepper Lunch on X
Facebook: Pepper Lunch Fan Club
Instagram: Pepper Lunch Instagram
Mobile App: Pepper Lunch App

About Hot Palette Co., Ltd.

Hot Palette Co., Ltd. set out to make the world smile through unique dining experiences. Established in 2020, the company aims to provide food that nourishes both body and spirit. Their brand philosophy revolves around delivering 'fast power food' that not only satiates hunger but also energizes lives. The company is committed to pushing the boundaries of the food business by embracing challenges.

• - Headquarters: 2-27-7 Kameido, Koto-ku, Tokyo, Japan
• - Corporate Website: Hot Palette