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Rightway's Strategic Executive Appointments

Rightway, a frontrunner in the transparent, member-centric pharmacy benefit management (PBM) space, has made significant strides by announcing essential executive appointments aimed at spearheading their next growth phase. The continuous rise in demand for effective pharmacy benefit alignment and high-performance care navigation underscores the urgency and importance of these changes.

Leadership Transition: Key Appointments

Ashley Hasle: Chief Commercial Officer

Effective January 1, 2026, Ashley Hasle has been elevated to the position of Chief Commercial Officer. In this pivotal role, she will oversee commercial strategy and execution encompassing sales, partnerships, client success, and market launch operations. Since joining Rightway in 2024, Hasle has successfully established a formidable growth framework that has led to substantial expansion within the company. Her proven background in accelerating revenue growth, scaling high-performing teams, and strategizing within the healthcare and benefits arenas makes her an invaluable asset to Rightway.

As stated by Hasle, "I am honored to lead Rightway through such a pivotal moment. Rightway has built something truly differentiated—an integrated model that addresses the complexities of healthcare with clarity, compassion, and simplicity. I am enthusiastic about collaborating with our exceptional team to broaden our impact and provide unmatched services to our plan sponsors."

Scott Musial: Transitioning to President

In tandem with this announcement, Scott Musial is transitioning to the role of President of Rightway. Having been instrumental in the company's growth and innovation, Musial's healthcare and commercial expertise cannot be overstated. His leadership as Chief Commercial Officer has already yielded excellent results, achieving remarkable revenue increases and gaining entry into the enterprise market. As President, Musial's focus will pivot towards corporate strategy, risk management, and providing high-level advisory support within the organization.

Musial's previous role saw Rightway achieving notable success, now regarded as the PBM of choice for America's most innovative employers. This was accomplished through championing pricing transparency and enhancing member experiences for those utilizing their healthcare benefits.

Ryan Belkin: New Executive Vice President

Moreover, joining the Rightway team is Ryan Belkin as Executive Vice President of Growth, marking a significant transition after two decades spent at CVS Health. Belkin, who held the position of Division Head of Employer Sales at CVS, brings a wealth of experience from the pharmacy benefit sector. His decision to join Rightway stems from his desire to work with a business model that aligns with client interests and fosters real change.

Belkin expressed his excitement about the new role: "I'm thrilled to be part of an organization that genuinely serves as an extension of plan sponsors while striving for measurable results."

A Commitment to Transforming Healthcare

The recent leadership changes reflect Rightway's commitment to assembling an extraordinary team capable of fundamentally transforming healthcare experiences for members. Co-Founder and CEO Jordan Feldman remarked, "These appointments signify our dedication to developing a world-class team ready to revolutionize how individuals experience their healthcare needs. Ashley, Scott, and Ryan each bring exceptional expertise and share our vision of reforming a system that often falls short of serving its intended constituency. Their leadership is vital as we navigate Rightway through this exciting chapter of innovation and growth."

About Rightway

Rightway is on a mission to revolutionize pharmacy benefits and care navigation with a member-first approach that synthesizes clinical guidance, superior service, and user-friendly technology. Catering to over four million members, Rightway focuses on delivering personalized, evidence-based support to improve health outcomes, enhance engagement, and curtail expenses. It stands as the sole PBM that integrates pharmacy navigation guided by clinical experts, leading members towards high-value medications while ensuring complete pricing transparency and a comprehensive spend guarantee. With Rightway as a benefits partner, employers can achieve optimal health benefits for employees without sacrificing quality or financial outcomes.