Introducing BAGEL & BAGEL Everyday!
BAGEL & BAGEL, managed by Altego, a subsidiary of JFLA Holdings, is set to make a splash in Niigata City with its exciting event at the CoCoLo Niigata shopping complex. From September 10 to September 22, 2026, visitors will have the opportunity to enjoy a variety of bagels and muffins that embody the brand's core concept: "bagels for everyday dining."
Event Details
- - Location: CoCoLo Niigata, 1-1-1 Hanazono, Chuo Ward, Niigata City (inside JR Niigata Station)
- - Venue: 2F EASTSIDE Event Space, CoCoLo Gate
- - Sales Period: September 10 - September 22, 2026
- - Business Hours: As per the facility's operating hours
- - Price Range: Individual bagels are available for 230 yen (including tax), five-bagel sets for 1,000 yen (including tax), and ten-bagel sets for 1,900 yen (including tax). Muffins are priced at 250 yen for an individual piece and 650 yen for a set of three.
Accompanying the 15 varieties of bagels, the event will also showcase 7 different types of muffins, catering to all taste preferences. Whether you’re looking for a savory option or something sweet, there’s bound to be something for everyone!
BAGEL & BAGEL Everyday! Concept
The
BAGEL & BAGEL Everyday! series was created to offer a delightful and convenient bagel experience—making them an accessible addition to any meal. As a sister brand of BAGEL & BAGEL, this line emphasizes the philosophy of easy accessibility to delicious bagels anytime and anywhere.
Official Site:
BAGEL & BAGEL Everyday!
About Altego Inc.
Located in the heart of Tokyo, Altego Inc. specializes in manufacturing and selling bagels and baked goods. They operate various dining establishments, as well as franchise and direct operations across the city. As of June 30, 2026, they boast a total of 62 locations, including 26 for BAGEL & BAGEL, among others.
Company Info:
- - Headquarters: 1-5-6 Kakigaracho, Nihonbashi, Chuo-ku, Tokyo
- - CEO: Shusaku Higaki
- - Business Activities: Manufacturing and sales of bagels and baked goods, managing dining establishments, and operating cafes and pubs.
- - Website: Altego
About JFLA Holdings
Founded with the goal of delivering high-quality food products, JFLA Holdings is also based in Tokyo and manages a wide range of food-related businesses, including dairy products and gourmet items. Under the leadership of CEO Shusaku Higaki, the company maintains a commitment to quality and service in the food franchise sector.
Company Info:
- - Headquarters: 1-5-6 Kakigaracho, Nihonbashi, Chuo-ku, Tokyo
- - CEO: Shusaku Higaki
- - Business Activities: Manufacturing and selling dairy products, liquor, seasonings, and more.
- - Website: JFLA Holdings
Join the fun and taste the delightful offerings from
BAGEL & BAGEL Everyday! while they are in Niigata City. Don't miss out on getting your favorite bagels and muffins during this limited-time event!