A New Chapter for Beaulieu Vineyard
Revitalizing Tradition
On July 13, 2026, Beaulieu Vineyard (BV) will unveil its newly renovated hospitality center, marking a significant milestone for one of the most historic wineries in Napa Valley. Founded over a century ago by Georges and Fernande de Latour, BV has been a cornerstone in establishing Napa’s Cabernet Sauvignon reputation. This reopening not only pays homage to its storied past but also sets the stage for future wine enthusiasts to engage more deeply with its offerings.
Following an extensive two-year renovation, the center is designed to foster a more immersive experience for visitors. The historic stone buildings have received a thoughtful transformation that emphasizes connectivity to the land and its history. Visitors will discover a warm welcome upon arrival, as the new space includes seven distinct tasting areas, an interactive wine education program, and even a dedicated dining experience for club members.
Drink in the Atmosphere
“Few wineries have influenced Napa Valley more than Beaulieu Vineyard,” said Ben Dollard, President of Treasury Americas. “This new hospitality center encapsulates our commitment to honoring our heritage while innovating for the future.”
Wine visitors can walk through the same glorious structures where legendary winemaker André Tchelistcheff crafted wines that would define California’s viniculture. A blend of historical and modern design elements, including reclaimed wood and contemporary glass, enriches the visitor experience. The space narrates the winery's pivotal role in the history of Napa Valley and American winemaking.
Culinary Adventures Await
A highlight of the new experience is the introduction of Beaulieu Vineyard’s first dedicated culinary program. Under the guidance of Winery Chef Sam McKenzie, the program integrates food with wine, enhancing the overall tasting experience. McKenzie’s philosophy revolves around harmonizing each dish with BV wines to craft a narrative that is both historical and modern.
Guests can indulge in curated menus that are deeply inspired by the winery’s extensive history, providing a taste of the era of Georges and Fernande through a contemporary lens. This culinary direction is poised to elevate the allure of the wine tasting process, aiming to forge lasting connections through food and wine.
The Culinary Experience spans various offerings, from introductory tastings priced at $50 to exclusive gastronomic journeys costing up to $300. These programs emphasize that culinary arts enrich wine’s storytelling and experience.
Pioneering Sustainability
In staying true to its roots, Beaulieu Vineyard is also embracing sustainability. The renovation showcases a commitment to preserving the environment while maintaining historical integrity. Impressively, 99% of construction waste has been recycled or repurposed. The facility now boasts a solar power system that generates more than 30% of the winery's energy needs, alongside electric vehicle charging stations and eco-friendly landscaping.
Looking Toward the Future
The new hospitality center exemplifies Beaulieu Vineyard's aim to remain a key player in Napa Valley wine tourism. Carl Evans, Sr. Vice President of Consumer Experience at Treasury Americas, reaffirmed the winery's vision: “We believe our guests deserve an experience that reflects our rich history and commitment to quality.”
Reservations are open for those who wish to explore this revamped destination, paving the way for the next generation of wine aficionados.
About Beaulieu Vineyard
Founded in 1900, Beaulieu Vineyard continues to be a beacon of Napa Valley's illustrious wine culture. Their dedication to excellence in winemaking is matched by an unfolding story that connects both past and present, embodying a legacy that invites guests to be part of something special. For further details and reservations, visit
bvwines.com or follow them on Instagram.