LOLA Partners with USC Athletics to Provide Clean Period Care Products
LOLA Partners with USC Athletics
LOLA, a prominent clean period care brand, recently announced an exciting collaboration with USC Athletics. This partnership designates LOLA as the official clean period care product supplier for USC, providing its organic and high-quality menstrual products across selected athletic venues on campus.
The initiative aims to improve access to sanitary products, tackling the ongoing issue of period poverty among students. It’s been reported that nationwide, one in four teens misses school due to a lack of period products, highlighting the importance of this partnership. By placing feminine hygiene dispensers in prominent locations such as restrooms in athletic venues, LOLA hopes to eliminate stigma and promote comfort for student-athletes, staff, and fans alike.
This partnership is more than just a distribution effort; it aligns with LOLA's commitment to women’s health and empowerment. LOLA has previously partnered with teams such as the New York Liberty and the Minnesota Lynx to provide menstrual products during their games, reinforcing their focus on supporting female athletes in various professional sports environments.
Kelly Murphy, LOLA’s General Manager, emphasized the significance of this collaboration, stating, "Access to clean period care is vital for confidence and performance. By joining forces with USC Athletics, we’re bringing awareness to menstrual care where it has been historically ignored."
An engaging aspect of this partnership includes plans for a special community event taking place on February 19 during the USC vs. Wisconsin Women’s Basketball game. LOLA will collaborate with Happy Period, a grassroots organization advocating for menstrual equity, to host discussions focused on menstrual health and access. Chelsea VonChaz, founder of Happy Period, expressed her enthusiasm for the partnership, highlighting its importance for community empowerment and dignity.
This initiative arrives at a crucial time. Statistics reveal that about 23% of students encounter difficulties affording menstrual products, with marginalized groups facing even greater challenges. By implementing these dispensers at athletic venues, LOLA aims to facilitate easier access during events while simultaneously raising awareness of the ongoing barriers many people face regarding menstrual health.
In summary, LOLA's partnership with USC Athletics is a promising development that combines athletic culture with essential health care. The introduction of menstrual products within such spaces not only fosters an environment of support for athletes but also paves the way for broader discussions around menstrual equity. As this collaboration rolls out throughout the year, it will serve as a model for how sports programs can actively participate in promoting health and well-being for all their participants and community members.
For those interested in participating in the upcoming community activation, tickets for the match can be purchased through the USC Athletics website. Don’t miss the opportunity to engage in meaningful conversations about menstrual equity while cheering on student-athletes!
About LOLA
Founded with the mission of advocating for women's health, LOLA specializes in clean, organic period and reproductive wellness products. The brand focuses on providing products that encourage comfort and confidence for women of all ages.
About USC Athletics
USC Athletics is one of the leading collegiate athletic programs in the U.S., emphasizing student development, integrity, and excellence in both sports and academics.
About Happy Period
Happy Period, established in 2015, works toward ensuring menstrual access and education in communities while promoting dignity and cultural awareness. Through various initiatives, they aim to empower individuals facing menstrual poverty.
This partnership between LOLA and USC Athletics marks a significant step in the right direction, advocating for necessary changes in the realm of women’s health and hygiene rights.