#United States #CU SoCal #Upland #Senior Scam #Financial Safety

CU SoCal Partners with Community Leaders to Enhance Senior Financial Safety

As the number of financial scams targeting seniors continues to escalate, community engagement plays a crucial role in protecting this vulnerable demographic. The Credit Union of Southern California (CU SoCal) stepped up to tackle this pressing issue, joining forces with Assemblymembers Michelle Rodriguez and John Harabedian, along with the California Department of Insurance, to host the "Senior Scam Busters" seminar. This event took place on May 30 at the Landecena Community Building in Upland, California, and attracted numerous participants eager to learn about safeguarding their finances.

The seminar's theme, "Your Guide to Being Scam Free," was designed to equip seniors with essential knowledge and practical tips to identify, avoid, and report various types of financial fraud. With scams becoming increasingly sophisticated, raising awareness is vital to ensure the financial well-being of the older population. During the event, CU SoCal made a significant contribution by distributing dozens of personal shredders to attendees. These shredders serve not only as a useful tool for personal document disposal but also act as a meaningful fraud deterrent for seniors.

"CU SoCal is deeply committed to helping our Members and community stay financially safe," stated Melissa Manning, Vice President of Business & Talent Development at CU SoCal. She emphasized that events like the Senior Scam Busters seminar empower individuals with vital information and resources to protect themselves and their loved ones. This commitment aligns seamlessly with CU SoCal's broader mission of building better lives through ongoing financial education and support for community wellness.

Feedback from seminar attendees reflected both their eagerness to learn and their gratitude for the resources provided. Many expressed surprise at the fraud prevention tactics shared during the session, many of which they were unaware of previously. Seniors particularly appreciated the gift of personal shredders, with several indicating they may not have been able to afford such a beneficial tool on their own.

This event is part of CU SoCal’s larger strategy to promote financial literacy among all community members, regardless of age. Recognizing that the landscape of financial scams is ever-evolving, CU SoCal remains dedicated to delivering timely guidance to protect seniors, thus ensuring their peace of mind in financial matters.

The Credit Union of Southern California, established in 1954, originally focused on serving Whittier Area Schools. Today, CU SoCal extends its membership to individuals living, working, worshipping, or attending school in Los Angeles, Orange, Riverside, and San Bernardino counties. With a commendable five-star financial rating from BauerFinancial and over $2.9 billion in assets, CU SoCal proudly serves more than 155,000 members, offering a variety of services and support for financial empowerment.

By orchestrating initiatives like the Senior Scam Busters seminar, CU SoCal showcases its unwavering commitment to fostering an informed and secure environment for seniors in the community, continually working towards enhancing their financial safety and well-being. This collaborative approach among local leaders not only addresses immediate concerns related to financial scams but also strengthens the community's resilience against future threats, reinforcing the fundamental importance of education and proactivity in financial matters.