Reklaim Enhances Consumer Privacy with New Features for California Opt-Outs and Family Protection

Reklaim Expands Privacy Protection Features for Consumers

Reklaim Ltd. has recently made a significant leap forward in the realm of consumer privacy by enhancing its subscription service, Reklaim Protect. As a leading entity in the field of data protection and compliant data monetization, Reklaim’s updated service focuses on giving users more control over their digital footprints, ensuring their personal information is safeguarded against unauthorized access and targeting.

Key Updates to Reklaim Protect

On June 20, 2025, Reklaim announced that its Protect service now includes automatic opt-out features for subscribers, specifically targeting data brokers that are registered in California. This initiative is vital, as California boasts the largest data broker registry in the United States. The automatic removal of subscriber data from this registry and enterprise data platforms and Demand-Side Platforms (DSPs) significantly enhances the protection and privacy of Reklaim users.

Neil Sweeney, the Founder and CEO of Reklaim, emphasized the importance of taking proactive measures to safeguard personal information. “Removing your data from these platforms is about cutting off the source,” he stated. This update is designed to diminish the vulnerability of users whose information might otherwise be misused by brokers or fraudsters, thereby closing off paths to data exploitation.

Notable Features of Reklaim Protect (Version 2)

1. California Data Broker Registry Opt-Out: Subscribers can now easily opt-out from data brokers listed in California's official registry using a single digital signature integrated within the Reklaim app. This feature utilizes state privacy laws to sever connections between consumers and persistent data sellers.

2. Enterprise DSP Data Removal: Reklaim has expanded its services to allow users to opt out from enterprise data platforms and DSPs, which are commonly leveraged by advertisers for consumer profiling. This means less unwanted surveillance and tracking for consumers, contributing to a more private online experience.

3. Family-Wide Monitoring: Subscribers to Reklaim Protect who are also members of Reklaim Rewards can now extend their protection to family members. The service allows monitoring of up to ten verified email addresses for potential dark web breaches, making it a valuable tool against identity theft and privacy violations.

In addition to these new features, Reklaim Protect continues to offer essential services such as ongoing removal from commonly used people search sites and an AI-powered privacy assistant that provides in-app guidance for addressing breaches and privacy-related questions. Users can also utilize a privacy dashboard that offers real-time updates on data removal requests and breach alerts.

Reklaim Protect is available for subscribers in Canada and the United States, offering an enticing 14-day free trial. After the trial period, users can access the service for an incredibly low fee of just $1 per month or $10 annually. The seamless integration of this service within the Reklaim mobile and web app enhances the overall user experience and convenience.

For those looking to gain more control over their personal information and opting out of the data economy, Reklaim Protect offers an attractive and comprehensive solution. Interested consumers can find more information about the service on Reklaim's webpage.

As data privacy becomes increasingly crucial in today’s digital age, Reklaim continues to position itself as a guardian of consumer information, championing privacy-first practices that empower users and their right to opt out of the data economy.