Coway's Corporate Value-Up Plan: Progress and Strategic Roadmap for Growth

On February 5, 2026, Coway Co., Ltd. provided an insightful update regarding its Corporate Value-Up Plan initiated in 2025. As a leading home appliance company known for making daily life healthier and more comfortable, Coway's recent disclosures highlight the effectiveness and promising outcomes of its strategic initiatives aimed at enhancing shareholder value.

Progress in Revenue Growth and Shareholder Returns

Since the inception of the Corporate Value-Up Plan, Coway has reported exceptional growth in revenue and pro-active shareholder returns. As of 2025, the company achieved revenue of KRW 4.96 trillion, representing a robust 15.2% increase compared to the previous year. This strong performance markedly exceeds Coway's targeted compound annual growth rate (CAGR) of 6.5%, placing it on track to surpass the KRW 5 trillion revenue goal by 2027.

The cornerstone of this financial achievement can be attributed to Coway's dual approach of strengthening its domestic operations alongside an expanding presence in international markets. Particularly noteworthy is the success of BEREX, Coway's innovative sleep and wellness brand, which generated KRW 719.9 billion in revenue in 2025 alone. This success is part of the strategic vision by Chairman Junhyuk Bang, aimed at ensuring diverse growth avenues for Coway. Furthermore, overseas revenue accounted for nearly 40% of total sales, validating Coway's successful globalization efforts.

Additionally, Coway has prioritized delivering notable shareholder returns and has successfully met its goal of a 40% return rate, which translated into KRW 247.3 billion delivered to investors in 2025. This achievement came from a blend of KRW 137.3 billion allocated for cash dividends and KRW 110.0 billion for treasury stock acquisitions, contributing to the overall enhancement of shareholder value.