#Health Savings Account #HSA Store #HSA Day

Celebrating HSA Day 2025: An Exciting Initiative by HSA Store®

On October 15, 2025, HSA Store® will proudly celebrate HSA Day, a day dedicated to enhancing education and awareness around Health Savings Accounts (HSAs) for the 39 million individuals who rely on these vital tax-free funds. The day promises not only informative content but also interactive tools, engaging games, and a chance to win enticing prizes. From October 15 to 17, HSA Store will host significant sitewide savings to encourage users to maximize their HSA benefits.

The surge in the adoption of HSAs is evident, as many consumers seek opportunities to reduce their tax liabilities while managing escalating healthcare costs. Recent data indicates that HSA deposits hit an impressive $147 billion in 2024, with over 59 million individuals benefiting from these accounts. However, a staggering 20% of HSA users do not contribute to their accounts, potentially missing out on valuable financial advantages.

Itamar Romanini, the vice president and general manager of HSA Store®, emphasized the importance of HSAs: "Opening an HSA is one of the easiest ways to create a financial safety net for people of all ages. Yet, there remains a low level of awareness regarding HSAs and how to leverage these accounts effectively." He reassured users that HSA Store was created to simplify this process, providing users with extensive educational resources and a shopping experience tailored specifically for HSAs.

Key Features of HSA Store

HSA Store® offers a comprehensive suite of resources designed to help users maximize their HSAs:

• - HSA Learning Center: A rich repository of expert articles and information for HSA users seeking to deepen their understanding.
• - Searchable HSA Eligibility List™: Users can easily find information about HSA-eligible products and services, categorized for convenience.
• - HSA Tax Savings Calculator™: An interactive tool for estimating potential tax savings based on contributions.
• - HSA Future Value Calculator™: Helps users plan for long-term health-related expenses by estimating the value of their HSA over time.
• - My HSA Expense Dashboard™: This secure platform enables tracking of receipts and expenses in case of IRS audits.
• - HSA Perks Dashboard: Users can view and redeem discounts earned when shopping at HSA Store, enhancing the savings experience.
• - ExpenseTracker™ App: Launched for iOS and Android, allowing users to conveniently track expenses and verify product eligibility while shopping.
• - HSA Eligibility Game: A fun, interactive quiz designed to educate users about HSA requirements and potentially earn rewards.

New Features and Engagement

Recent enhancements to the ExpenseTracker™ App have streamlined receipt capture and expense logging, significantly simplifying the tax filing and reimbursement process. Furthermore, the