Hisense Unveils Groundbreaking Television Innovations at CES 2025

Hisense Unveils Groundbreaking Television Innovations at CES 2025



Hisense, the renowned global leader in consumer electronics and home appliances, made headlines at CES 2025 with the introduction of its latest advancements in display technology. The company is setting a new standard in home entertainment by unveiling revolutionary televisions that promise unmatched audio-visual experiences. Collaborating with prestigious brands like Pantone and Devialet, Hisense aims to enhance the quality of its premium and laser TV lines.

Elevating Visual Quality with TriChroma Technology



One of the highlights of the event was the introduction of the 116-inch TriChroma LED TV, which features advanced RGB local dimming technology. By using independent red, green, and blue LED chips, this model achieves superior color accuracy with coverage of up to 97% of the BT.2020 color space. With a peak brightness of 10,000 nits, the TriChroma TV offers vibrant colors, deep contrasts, and exceptional clarity. Moreover, the TV is powered by Hisense's Hi-View AI Engine X, which optimizes each frame using AI-enhanced features such as AI Peak Brightness, AI RGB Local Dimming, and AI Banding Smoother. This technology ensures dynamic adjustments to contrast, brightness, and color in real time, resulting in lifelike images that captivate viewers.

The audio experience provided by the TriChroma TV is equally impressive. Equipped with a 6.2.2 multi-channel surround sound system, the TV integrates Dolby Atmos and DTS Virtual X technologies, delivering an immersive audio experience that rivals traditional cinema settings. The AI sound optimization feature fine-tunes the audio to match the content, ensuring clear dialogues and dynamic action sequences, thus establishing a new gold standard for home theater experiences.

Introducing the MicroLED Revolution



In a significant leap forward, Hisense also unveiled what it claims to be the world's first 136-inch consumer-ready MicroLED display. This groundbreaking technology utilizes over 24.88 million self-emissive LEDs, providing an astonishing contrast ratio of 1,000,000:1 and brightness of up to 10,000 nits. With coverage of 90% of the BT.2020 color space, the MicroLED TV delivers vivid, realistic images.

Fully equipped with the Hi-View AI Engine X, this model uses AI algorithms to enhance color accuracy and manage dynamic 3D color while optimizing screen details. The incorporation of black nanocrystals reduces reflectivity, allowing for exceptional clarity even in brightly lit rooms. The sleek, ultra-thin design of the MicroLED display seamlessly fits into modern interiors and is compatible with cutting-edge standards like Dolby Vision IQ, HDR10+, and Filmmaker Mode. Coupled with Dolby Atmos and DTS Virtual X sound systems, this television sets a new benchmark for home entertainment.

Setting New Standards in Laser TV



Hisense has also achieved notable recognition as the first Laser TV partner to receive the Pantone Validated and SkinTone Validated awards. Its Ultra-Bright Laser TV model boasts a brightness of up to 1,500 nits thanks to its powerful 4000 lm projector and high-gain screen. This Laser TV features an ultra-short throw lens, reducing the projection distance by 20mm, allowing for a 100-inch display in a compact setup.

Notably, Hisense has focused on offering laser TVs tailored for gamers. These models come equipped with a 2ms image response time and support for 4K60 Hz and 2K240 Hz refresh rates, promising a smoother and more responsive gaming experience compared to traditional 144 Hz LCD panels. Their gaming laser TV, designed for Xbox, highlights low latency for intensive gaming sessions. Additionally, the mini C2 Ultra 4K laser projector offers an adjustable screen size from 65 to 300 inches, with advanced installation features such as auto trapezoidal correction and obstacle avoidance.

Meet Hisense at CES 2025



Visitors to CES 2025 can explore these revolutionary innovations firsthand at Hisense's booth in the Central Hall, Stand 16625. With a focus on pushing the boundaries of home entertainment, Hisense is poised to redefine how consumers experience audio-visual entertainment in their homes.

In summary, Hisense's latest offerings showcase not only technological advancements but also a commitment to delivering the highest quality viewing and listening experiences. As the company continues to expand its footprint globally, it is set to remain at the forefront of consumer electronics with its innovative products designed for the next generation of entertainment enthusiasts.

About Hisense



Hisense has established itself as a global leader in home appliances and consumer electronics. As reported by Omdia, the company ranks second worldwide in total TV shipments and holds the top position for televisions exceeding 100 inches in size. With operations in over 160 countries, Hisense specializes in multimedia products, intelligent IT appliances, and much more.

Topics Consumer Technology)

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