La Roche-Posay Promotes Skin Cancer Awareness in Miami
La Roche-Posay, a leader in sun protection, is taking a proactive step in raising awareness about skin cancer by launching free public skin screenings during the Racing Fan Fest held in Miami on May 3rd and 4th, 2025. This initiative aligns with Skin Cancer Awareness Month, reinforcing their commitment to educating the public on the critical importance of sun safety and skin checks.
According to the Skin Cancer Foundation, one in five Americans will develop skin cancer by the age of 70; however, early detection significantly increases the chance of successful treatment. La Roche-Posay's mission for over a decade has been to spearhead public health awareness through their SOS - Save Our Skin campaign, aimed at informing individuals about UV dangers, the necessity of broad-spectrum sunscreen, and making "Every Day A Sunscreen Day."
Over the years, La Roche-Posay has performed more than 540,000 complimentary skin cancer screenings, making them a pivotal player in preventing skin cancer. At the upcoming event, attendees can receive free skin checks conducted by licensed dermatologists. Additionally, the brand will distribute samples of their latest product, Anthelios UV Pro Sport Sunscreen, to further promote sun protection.
In a unique twist, La Roche-Posay is collaborating with Tyler 'Ninja' Blevins, a renowned professional gamer, who has publicly shared his battle with melanoma. His influence, reaching over 74 million viewers, brings a personal touch to the campaign and emphasizes the importance of skin safety to a younger audience.
The brand's commitment extends beyond education and awareness; for every skin check completed throughout the summer, La Roche-Posay will contribute $5 (up to a maximum of $25,000) to support Hope Lodge communities. This initiative provides crucial free lodging for cancer patients and their caregivers who need to travel for treatment.
Visit the Wynwood Marketplace in Miami during the Festival to be part of this important event. La Roche-Posay encourages everyone to prioritize skin health, as skin cancer is the only cancer visible to the naked eye. Getting regular skin checks is imperative; being proactive can save lives.
For those seeking La Roche-Posay products, they are available at major retailers like CVS, ULTA, Target, Walgreens/Duane Reade, Rite Aid, and online platforms such as Amazon and Dermstore. Join the movement for skin safety and make a difference in your health today! More details can be found on
La Roche-Posay's official website.
La Roche-Posay, recommended by over 100,000 dermatologists globally, is dedicated to providing life-changing dermatological skincare. Their products, developed using exclusive formulations and rigorous safety standards, aim to address various skin concerns effectively. With a commitment to research and clinical testing, La Roche-Posay places the health and safety of its users at the forefront of its mission.
Stay connected with La Roche-Posay on social media platforms to receive the latest updates and tips on skin care and safety.