Gemini's 2025 Global Crypto Report: Analyzing Significant Growth in Crypto Adoption Worldwide
In a groundbreaking report released today, Gemini, a leading cryptocurrency platform, detailed significant global trends in digital asset ownership through its 2025 Global State of Crypto report. This year marks a notable increase in cryptocurrency adoption, with statistics showing that nearly 24% of respondents across surveyed countries now own crypto, a rise from 21% the previous year. The report indicates widespread growth across various regions, highlighting a clear trend in the increasing acceptance and integration of cryptocurrency into mainstream financial activities.
Among the pivotal factors behind this surge in crypto interest is the policy landscape shaped by United States President Donald J. Trump. Since his inauguration in January 2025, the Trump administration has introduced multiple initiatives aimed at fostering a more favorable environment for cryptocurrencies. Establishing a Strategic Bitcoin Reserve is a key element of this proactive strategy, instrumental in boosting confidence among crypto investors and non-investors alike. The report states that 23% of non-owners in the U.S. have reported increased confidence in crypto, citing the introduction of this reserve. Similar sentiments are reflected globally, where 21% of non-owners in the U.K. and about 19% in Singapore echo this confidence boost.
Europe is leading the way in expanding crypto ownership, with the U.K. witnessing unprecedented growth—jumping from 18% to 24% in crypto ownership in just one year. France follows closely behind with 21% of respondents claiming ownership, while in the U.S. and Singapore, the figures climbed to 22% and 28%, respectively. This growth reflects a significant shift in consumer behavior and market sentiment towards digital currencies.
Interestingly, the report notes that 'memecoins'—cryptocurrencies often rooted in online novelty or based on internet memes—are playing a surprisingly influential role. In the U.S., 31% of those who invest in both traditional cryptocurrencies and memecoins reported they began their investment journey with memecoins. This trend suggests that meme-inspired assets are not merely passing fads; they serve as gateways into the wider crypto universe for many new investors.
France stands out as a leader in memecoin adoption, with a striking 67% of its crypto investors owning memecoins. Following France are Singapore (59%) and Italy (58%), with the U.S. and Australia trailing behind at 55% and 45%, respectively. This trend underscores the diverse tapestry of the cryptocurrency market and the appeal of different asset types to varying demographics.
Following a strategic pivot in regulations, the introduction of spot crypto ETFs in early 2024 has also driven further adoption. The report details that 39% of U.S. crypto investors now own cryptocurrency ETFs, marking a gradual yet steady increase from 37% in 2024. This statistic highlights a growing trend among investors toward incorporating cryptocurrencies into more traditional investment portfolios.
Demographics play a crucial role in understanding these trends as well. The report emphasizes that about half of the Millennial and Gen Z populations globally, around 50%, have either invested in cryptocurrencies or are currently engaged in the market. This younger demographic exhibits a strong inclination towards digital assets, suggesting the future of cryptocurrency is likely to be shaped predominantly by these generations.
In summary, the findings of the 2025 Global State of Crypto report present a compelling narrative of increased cryptocurrency adoption fueled by favorable political policies, emerging trends in financial products, and evolving consumer behavior. With President Trump's administration taking concrete steps to bolster the crypto ecosystem, the global landscape is on a trajectory toward continued growth and expansion. As Marshall Beard, Chief Operating Officer of Gemini, aptly puts it, this proactive approach has established the U.S. as a leader in blockchain technology, setting the stage for substantial advancements in the crypto industry both domestically and internationally.
The insights provided by this report, gathered through a comprehensive survey of over 7,200 consumers from influential markets, underscore an optimistic outlook for the future of cryptocurrencies. The 2025 report has effectively illustrated the growing legitimacy and integration of digital assets in the global economy, indicating that the crypto revolution is well and truly underway. Gemini, since its inception in 2014, has positioned itself at the forefront of this digital financial frontier, continuously innovating to expand access to crypto products worldwide.
Among the pivotal factors behind this surge in crypto interest is the policy landscape shaped by United States President Donald J. Trump. Since his inauguration in January 2025, the Trump administration has introduced multiple initiatives aimed at fostering a more favorable environment for cryptocurrencies. Establishing a Strategic Bitcoin Reserve is a key element of this proactive strategy, instrumental in boosting confidence among crypto investors and non-investors alike. The report states that 23% of non-owners in the U.S. have reported increased confidence in crypto, citing the introduction of this reserve. Similar sentiments are reflected globally, where 21% of non-owners in the U.K. and about 19% in Singapore echo this confidence boost.
Europe is leading the way in expanding crypto ownership, with the U.K. witnessing unprecedented growth—jumping from 18% to 24% in crypto ownership in just one year. France follows closely behind with 21% of respondents claiming ownership, while in the U.S. and Singapore, the figures climbed to 22% and 28%, respectively. This growth reflects a significant shift in consumer behavior and market sentiment towards digital currencies.
Interestingly, the report notes that 'memecoins'—cryptocurrencies often rooted in online novelty or based on internet memes—are playing a surprisingly influential role. In the U.S., 31% of those who invest in both traditional cryptocurrencies and memecoins reported they began their investment journey with memecoins. This trend suggests that meme-inspired assets are not merely passing fads; they serve as gateways into the wider crypto universe for many new investors.
France stands out as a leader in memecoin adoption, with a striking 67% of its crypto investors owning memecoins. Following France are Singapore (59%) and Italy (58%), with the U.S. and Australia trailing behind at 55% and 45%, respectively. This trend underscores the diverse tapestry of the cryptocurrency market and the appeal of different asset types to varying demographics.
Following a strategic pivot in regulations, the introduction of spot crypto ETFs in early 2024 has also driven further adoption. The report details that 39% of U.S. crypto investors now own cryptocurrency ETFs, marking a gradual yet steady increase from 37% in 2024. This statistic highlights a growing trend among investors toward incorporating cryptocurrencies into more traditional investment portfolios.
Demographics play a crucial role in understanding these trends as well. The report emphasizes that about half of the Millennial and Gen Z populations globally, around 50%, have either invested in cryptocurrencies or are currently engaged in the market. This younger demographic exhibits a strong inclination towards digital assets, suggesting the future of cryptocurrency is likely to be shaped predominantly by these generations.
In summary, the findings of the 2025 Global State of Crypto report present a compelling narrative of increased cryptocurrency adoption fueled by favorable political policies, emerging trends in financial products, and evolving consumer behavior. With President Trump's administration taking concrete steps to bolster the crypto ecosystem, the global landscape is on a trajectory toward continued growth and expansion. As Marshall Beard, Chief Operating Officer of Gemini, aptly puts it, this proactive approach has established the U.S. as a leader in blockchain technology, setting the stage for substantial advancements in the crypto industry both domestically and internationally.
The insights provided by this report, gathered through a comprehensive survey of over 7,200 consumers from influential markets, underscore an optimistic outlook for the future of cryptocurrencies. The 2025 report has effectively illustrated the growing legitimacy and integration of digital assets in the global economy, indicating that the crypto revolution is well and truly underway. Gemini, since its inception in 2014, has positioned itself at the forefront of this digital financial frontier, continuously innovating to expand access to crypto products worldwide.
Topics Financial Services & Investing）
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