B.LEAGUE's Levanga Hokkaido Partners with Native Camp to Boost Team Cohesion Through English Learning

Levanga Hokkaido's New Partnership with Native Camp

Levanga Hokkaido, a professional basketball team in Japan's B.LEAGUE, has recently announced its official supplier contract with Native Camp, a company renowned for its unlimited English conversation lessons. This partnership aims to support team cohesion and communication among players and staff through English language education, crucial for achieving success on and off the court.

The Need for English Proficiency in Modern Basketball

In today's B.LEAGUE environment, the presence of international players and staff necessitates a high level of communication and collaboration. Clear communication on the court can determine the outcome of a game, while building strong relationships off the court requires seamless interactions without the barrier of language.

Professional athletes often face the challenge of maintaining regular study schedules due to travel, practice, and game commitments. This has made it difficult for them to improve their English language skills, which are increasingly important in their professional interactions.

Why Native Camp?

Levanga Hokkaido chose to partner with Native Camp for three compelling reasons:

1. No Booking Required: Athletes can take advantage of quick lessons during brief breaks in their schedules, ensuring that no time is wasted.

2. Unlimited Lessons: Players can engage in intensive study sessions before games and practice their English daily without worrying about costs.

3. Global Access: With the ability to connect with teachers around the world, players can choose lessons that cater to their individual linguistic needs, adjusting to various accents.

Voices from the Leadership

Takuhiko Oriemo, President of Levanga Hokkaido, expressed excitement about the partnership, highlighting the importance of English as a common language among players from diverse backgrounds, including a head coach from Germany and several players from the United States and the Philippines. Oriemo noted that lack of fluency often leads to difficulties in communication, resulting in missed opportunities for deeper interactions among teammates.

As B.LEAGUE continues to globalize, participation in overseas games and engagement with international media have become more frequent. This emphasizes the growing necessity for English language proficiency across the club, from players to staff.

Oriemo pointed out that the flexibility of Native Camp's online lessons—available without reservations—aligns perfectly with the busy travel schedules of athletes, allowing them to continue their education and, in turn, contribute to the club's international development goals.

The collaboration aims to break down language barriers, fostering a stronger team dynamic and promoting the growth of players and staff who can perform at a global level.