#Japan #Tokyo #Public Relations #Material Group #Rena Onoe

Material Group's Involvement in Education: Rena Onoe Takes on a Teaching Role at Waseda University

In an exciting development for the fields of public relations and education, Rena Onoe, a prominent director at Material Group, has been appointed as an adjunct lecturer at Waseda University's Global Education Center. Beginning April 16, 2026, she will be responsible for courses on "Public Relations Theory" and "Public Relations Overview."

Having served as an instructor for these courses since 2014, this will mark the thirteenth year of her commitment to shaping future public relations professionals. Her extensive background in corporate communication, marketing strategy, and media relations will undoubtedly enrich the learning experience for her students.

Course Details

Public Relations Theory

• - Course Period: Spring-Summer Quarter of 2026 (April to July)
• - Format: Seminar style (Thursdays from 3:05 PM to 4:45 PM)
• - Content: This course emphasizes the practical application of public relations principles, encouraging groups of 5-8 students to develop and simulate PR plans, thereby gaining firsthand experience in the field.

Public Relations Overview

• - Course Period: Fall-Winter Quarter of 2026 (October to January)
• - Format: Lecture style (Thursdays from 3:05 PM to 4:45 PM)
• - Content: The course structure aims to provide a systematic understanding of public relations theories based on ethics, interactive communication, and self-correction. Students will analyze case studies and participate in guest lectures to build strategic communication skills applicable in organizational and social contexts.

Future Initiatives

As part of its mission to comprehensively support clients' corporate and marketing communication needs, Material Group continues to champion innovative educational pursuits. The integration of PR education within academic settings highlights the company's dedication to fostering talent and expertise in the industry.

About Rena Onoe

Rena Onoe boasts a rich career in journalism and corporate communication. After graduating from university, she joined NHK (Japan Broadcasting Corporation) as a reporter, where she was involved in writing news scripts, producing special segments, and providing coverage in various sectors, including law enforcement and politics. Her investigative skills came to the forefront when she uncovered a crucial story concerning the shortage of obstetricians in Oki Island, prompting discussions at the national level.

She later served as an Executive Officer at Inoue Public Relations, working with a diverse clientele across multiple industries, including agriculture, transportation, manufacturing, retail, finance, healthcare, tourism, education, and even political sectors. Since her transition to Material Group, Rena has leveraged her background to partake in executive management, while also engaging in PR consulting, strategy formulation, crisis management, media training, speechwriting, lobbying, and marketing support.

About Material Group

Founded on the principles of storytelling, Material is a brand-building company focused on enhancing corporate and product value through innovative marketing and communication strategies. Offering a comprehensive suite of services from brand design to PR execution, crisis management, public affairs, lobbying, and digital marketing, the company’s dedication to a one-stop approach is evident.

Material Group has positioned itself as a leading entity in communication consultancy, aligning with its vision "Switch to Red," aimed at igniting passion in individual identities and changing perceptions. Their mission encompasses maximizing the potential of various personalities by fostering meaningful relationships between brands and stakeholders.

Company Overview

Name: Material Co., Ltd.

• - Website: materialpr.jp
• - Founded: February 2, 2005
• - CEO: So Aozaki
• - Location: 35th Floor, Ark Mori Building, 1-12-32 Akasaka, Minato-ku, Tokyo
• - Business Focus: Comprehensive marketing communication services primarily centered on public relations.

Name: Material Group Co., Ltd.

• - Website: materialgroup.jp
• - Founded: August 18, 2014
• - CEO: So Aozaki
• - Securities Code: 156A
• - Location: 35th Floor, Ark Mori Building, 1-12-32 Akasaka, Minato-ku, Tokyo
• - Business Focus: Management and strategy formulation for group companies.

With such strategic initiatives in both education and public relations, Material Group remains at the forefront of shaping effective communication for various sectors.