Conagra Brands Unveils Trends Shaping the Frozen Food Landscape Through 2026
Future of Frozen Food in 2026
As the frozen food market continues to evolve, the latest insights from Conagra Brands provide a comprehensive look at the trends shaping this $93.5 billion industry in the United States. Released on January 14, 2026, the Future of Frozen Food 2026 report reveals pivotal changes influenced by both consumer preferences and market innovations.
Key Insights from the Report
Conagra's Demand Science team has analyzed data from various sources, including Circana and NielsenIQ, to identify four primary themes that are driving growth in the frozen food category:
1. The Power of Protein
Protein has emerged as a crucial nutritional attribute in food choices, with high-protein frozen foods generating annual sales of $12 billion and growing at compelling rates. Consumers are increasingly turning to frozen options for meals, snacks, and desserts that meet their protein needs daily. From turkey to plant-based options like edamame, protein-rich products in the freezer aisle are reshaping nutritional habits.
2. Restaurant Cravings and Frozen Convenience
With dining out becoming more expensive, consumers are opting for frozen meals that replicate restaurant experiences at home. The report notes that **