Exciting Collaboration: FamilyMart Teams Up with Ebara Foods for New Fried Chicken Flavor

A Flavorful Collaboration: FamilyMart and Ebara Foods

In an exciting new partnership, FamilyMart, a leading convenience store chain in Japan, has teamed up with Ebara Foods, renowned for its sauces and marinades, to create a unique fried chicken product. This collaboration celebrates FamilyMart's 45th anniversary and is part of their special promotional event, "FamilyMart Collaboration Festival."

Starting September 1, 2026, customers can enjoy the exclusive "Ebara-Approved Famichiki (Yakiniku Sauce Flavor)" at approximately 16,400 FamilyMart stores across Japan. This product is designed to tantalize taste buds, blending the juicy goodness of Famichiki with the fruity and savory notes of Ebara's iconic “Golden Flavor” sauce.

The Collaboration Festival

As FamilyMart celebrates its milestone in September, 15 renowned companies will join forces to introduce 18 new products under the theme of achieving the "tastiest" offerings. The Ebara Famichiki is a highlight of this initiative, reflecting the commitment to quality and innovation.

Flavor Development Process

The product features the unique flavors of Ebara’s signature "Golden Flavor" sauce, which is crafted from fresh ingredients, including a generous amount of apples blended with peaches and plums. This combination creates a fruity sweetness and richness that distinguishes Ebara’s sauce from others in the market.

During the development process, representatives from FamilyMart and Ebara Foods engaged in extensive discussions to establish a sauce that perfectly complements the Famichiki. As a result, they created a dedicated seasoning base that brings out the signature fruitiness of "Golden Flavor" alongside the irresistible juiciness characteristic of Famichiki. The emphasis on recreating both companies' iconic flavors was paramount in the development phase.

Excitement for Fans

The challenge was to maintain the beloved tastes of both brands while crafting a new product that would appeal to their respective fan bases.

Hiroto Otsuki, the product development manager at Ebara Foods, shared his enthusiasm: "We are thrilled to unveil this new Famichiki product. We aimed to meticulously replicate the fruity richness of 'Golden Flavor', while also delivering the signature juiciness that fans have come to love from Famichiki. We believe both Ebara and Famichiki enthusiasts will find great joy in this collaboration!"

Availability and Pricing

The Ebara-approved Famichiki will retail for 239 yen (excluding tax) and 258 yen (including tax). As with many special promotional items, availability will be on a first-come, first-served basis until stock runs out. This collaboration not only marks a significant milestone for FamilyMart but also highlights the ingenuity and creativity that comes when two industry leaders work together.

With its unique flavor profile and the backing of two beloved brands, the Ebara Famichiki is set to be a must-try item for food lovers and convenience store shoppers alike. So mark your calendars for September 1 and get ready to indulge in this special treat!

Don't miss out on this fusion of flavors; be sure to visit your nearest FamilyMart to experience this delightful collaboration before it’s gone.