Rebecca Whaley Appointed as Head of Global Marketing at Nordic Consulting

Rebecca Whaley Takes the Helm at Nordic Consulting

In a significant move aimed at bolstering its marketing efforts, Nordic Consulting, a prominent player in the health and technology consulting sector, has named Rebecca Whaley as the head of its global marketing team. With over two decades of experience in healthcare operations, consulting, sales, and marketing, Whaley is set to bring a wealth of knowledge and expertise to her new role.

A Proven Track Record in Healthcare

Rebecca Whaley is well-positioned to enhance Nordic’s market presence. Prior to joining Nordic, she held senior leadership roles at Altera Digital Health (previously known as Allscripts), where she successfully oversaw both sales and marketing efforts. This background equips her with the ability to link brand development directly with market strategies, a fusion that can significantly strengthen Nordic’s position within the competitive healthcare landscape.

“We believe marketing plays a crucial role throughout the lifecycle of our client partnerships and in positioning ourselves in the industry. Rebecca’s unique talents will be invaluable as we work to modernize IT systems for healthcare organizations,” stated Steve Eckert, Chief Growth Officer at Nordic. He expressed excitement over her capabilities, which blend innovative marketing vision with hands-on sales experience, positioning her as an ideal leader to amplify Nordic’s voice in the market.

Elevating the Nordic Brand

Whaley is enthusiastic about her new role and the opportunity to contribute further to Nordic’s success. “Nordic has established a solid foundation over the past 15 years, marked by recognized branding and trusted partnerships with clients,” she noted. Her vision includes supporting Nordic’s sales and delivery teams in generating demand and highlighting client success stories which can enhance engagement during the customer journey.

With Rebecca Whaley's appointment, Nordic Consulting aims to not only elevate its marketing strategies but also deepen its client relationships and enhance its overall brand presence. The strategic focus under her leadership will harness every opportunity to engage with healthcare leaders and organizations globally.

The Future of Nordic Consulting

Nordic Consulting is recognized as a global health and technology consultant that partners with health leaders across the globe to build healthier systems and organizations. Featuring a dedicated team of over 3,300 professionals, the company offers capabilities in strategic advisory, ERP services, digital initiatives, and beyond, assisting more than 700 clients in leveraging technology for improved healthcare delivery.

As Nordic continues to embrace innovation in marketing and service delivery, the leadership of Rebecca Whaley represents a significant stride towards achieving these goals. The industry will undoubtedly be watching closely as her expertise shapes the future direction of the company’s marketing efforts, and how this may translate into strengthened client interactions and brand loyalty.

To learn more about Nordic Consulting and its mission to revolutionize the healthcare industry through technology and innovation, visit NordicGlobal.com.