Unveiling the Secrets to New Business Success: A Seminar Overview
On August 20, 2026, a pivotal seminar titled
'How to Create a Self-Sustaining Map for New Businesses' will be held, led by
Shin'ei Oonaka, the CEO and Project Designer of
Bridge Co., Ltd.. In this insightful session, Oonaka will address common pitfalls that lead new businesses to stagnate, emphasizing the importance of organizational structure over mere ideas or talent.
The Context of the Seminar
In today's fast-paced business environment, the failure of new initiatives is often attributed to various factors, from weak ideas to insufficient resources. However, Oonaka's extensive experience with more than 300 new business projects reveals a different truth; success or failure frequently hinges on how organizations are structured. This seminar aims to diagnose organizational stagnation through the lens of
“three domains and ten perspectives,” providing attendees with valuable insights to understand the state of their company’s innovation efforts.
Key Highlights of the Session
Participants will engage in a rich dialogue that challenges the conventional narratives surrounding new business initiatives. The seminar will be hosted both in person at the
SSK Seminar Room located in
Minato, Tokyo, and via a
live Zoom webinar, allowing access for audiences who cannot attend in person. Moreover, there will be a two-week archive available for those wishing to revisit the content at their convenience.
The primary takeaways from this session will include:
- - Understanding the reasons behind the discontinuation of new projects not from individual competence, but through the organizational structure.
- - Learning the map that distinguishes between self-sustaining organizations and stagnant ones through the “three domains and ten perspectives.”
- - Gaining a common language within the organization to align perspectives between management and operational staff.
What to Expect
This seminar does not delve into the latest trends or popular business models; instead, it focuses on how established companies can continue to innovate while being anchored in their own history, culture, and constraints. Oonaka will share practical methodologies and insights gathered from years of supporting new business development, empowering attendees to confront their unique challenges head-on.
Who Should Attend?
This seminar is ideal for:
- - Executive Leaders: Those who are leading new business initiatives and wishing to take command of their organizational direction.
- - Middle Management: Individuals involved in strategic planning and project management, helping drive the new business forward.
Exclusive Benefit for Attendees
Participants attending the seminar in person will receive a complimentary copy of Oonaka's upcoming book,
'How to Create Self-Sustaining New Business'(Shoei-sha, July 13 Release), which delves deeper into practical insights and strategies barely touched upon in the seminar. This vital resource will enhance their understanding and application of the concepts discussed.
For those interested in securing a seat at this transformative seminar, more details can be found here:
SSK Seminar Details.
Contact Information
For inquiries, please reach out to:
New Social Systems Comprehensive Research Institute
Address: Minato, Tokyo, 2-6-2, Zaimax Nishi-Shimbashi Building 4F
Email:
[email protected]
Phone: 03-5532-8850
Fax: 03-5532-8851
URL:
SSK Website
About SSK
The New Social Systems Comprehensive Research Institute (
SSK) has been a reliable source of business strategy and marketing information since its establishment in December 1996. Hosting approximately 500 seminars annually, SSK is dedicated to assisting businesses in adapting to a rapidly changing environment by providing high-level strategic information and innovative insights.