KDDI and Ocean Collaborate to Offer Free eSIM for Overseas Tourists
In an exciting development for international travellers, KDDI Corporation and Ocean Inc. have announced the launch of a free eSIM service designed specifically for visitors to Japan, set to commence on April 30, 2026. This revolutionary service will be integrated into Ocean's tax refund platform, ‘Ocean Tax Refund,’ allowing tourists to stay connected effortlessly during their time in Japan.
Seamless Connectivity Upon Arrival
The eSIM, branded as ‘Japan SIM,’ aims to provide data connectivity from the moment visitors land in Japan. The registration process for this service can be completed prior to departure, enabling instantaneous access to a stable data connection upon arrival. With eight different plans available, tourists can select options based on their unique data needs, ranging from defined data packages to unlimited plans.
To celebrate this launch, a promotional campaign will be initiated. Tourists who avail themselves of the ‘Ocean Tax Refund’ service will receive a promotional code granting access to unlimited data (for 24 hours) at no cost. This offer is particularly appealing for those looking to navigate through various activities in Japan without the stress of connectivity issues.
Enhancing the Tax Refund Experience
This collaboration is particularly timely, as Japan is set to transition to a new tax refund system effective in November 2026. The new ‘refund method’ is expected to complicate refund applications for tourists, requiring smartphone submissions. KDDI and Ocean aim to ease this transition by offering a connected experience, making the tax rebate process more manageable. Tourists can take advantage of communication tools right away, facilitating both their online and in-store shopping experiences significantly.
Furthermore, Ocean is redefining the way tax refunds are handled by integrating mobile communication services. Not only does this partnership support tourists in navigating Japan more efficiently, but it also allows retailers to enhance their customer service by providing connectivity benefits. By offering communication services at the point of sale, retailers can increase customer satisfaction and boost tax refund completion rates.
The company leverages advanced technology, providing a next-level tax refund platform focused on an easy and stress-free process for overseas visitors. With support for various refund methods and an initial setup cost of zero for retailers, Ocean is positioning itself as a game-changer in the tax refund sector ahead of the anticipated regulatory changes.
Registration and Plans
To access the free eSIM and its associated benefits, tourists need to register for Ocean’s tax refund service online. Here’s a glimpse of the different data plans available:
| Plan Name | Price (JPY) | Activation Timing |
|---|
| ------ | --- | -------- |
| 3GB (3 days) | 600 | Immediately upon purchase |
| 5GB (5 days) | 900 | Immediately upon purchase |
| 10GB (7 days) | 1,430 | Immediately upon purchase |
| 20GB (30 days) | 2,700 | Immediately upon purchase |
| Unlimited (6 hours) | 260 | Code sent post-registration |
| Unlimited (3 days) | 1,540 | Code sent post-registration |
| Unlimited (5 days) | 2,510 | Code sent post-registration |
| Unlimited (7 days) | 3,390 | Code sent post-registration |
Tourists looking to benefit from this unique offer must be new registrants under Ocean Tax Refund and newly subscribe to povo2.0’s ‘Japan SIM.’
Looking Ahead
With comprehensive digital strategies and quality services, KDDI and Ocean’s partnership seeks to elevate the tourist experience in Japan, propelling the nation’s tourism sector forward. The seamless integration of digital services and tax refund processes not only caters to the growing influx of visitors but also enhances the overall appeal of Japan as a travel destination.
For more information about total connectivity and the ease of tax refunds, interested individuals can visit Ocean's official website and explore the diverse offerings tailored for an unforgettable trip to Japan.