A Refreshing New Take on Tea
This spring, Tokyo Tea Trading will unveil a delightful addition to their beloved 'World Tea Journey' series: the Pineapple Taiwan Oolong Tea. Slated for release in March 2026, this tea is crafted with a harmonious blend of Taiwan's renowned Dong Ding Oolong tea and the region's succulent pineapples. The result is a flavor profile that perfectly balances the smooth, refreshing notes of oolong with the sweet and tangy essence of pineapple.
This brew is specially designed for easy preparation, requiring only water to create a refreshing beverage, making it an ideal choice for hydration and rejuvenation during the warmer months. The convenience of this cold-brew option allows consumers to enjoy a taste of Taiwan's vibrant tea culture without the need for intricate preparation.
Embracing the Essence of Taiwan
In recent years, there has been a growing enthusiasm for Taiwanese cuisine and tea culture in Japan. However, opportunities to engage with the unique flavors and traditions associated with Taiwanese teas remain relatively sparse. Recognizing this gap, Tokyo Tea Trading aims to bridge it by presenting authentic Taiwanese teas in a format that aligns with modern lifestyles.
By emphasizing the rich flavors and cultural significance of Taiwanese teas, the company seeks to introduce these delights into the daily lives of Japanese consumers. Their goal is to enhance an ordinary tea-drinking experience into a journey through the diverse landscapes and traditions of the world’s tea cultures.
Responding to Consumer Trends
Tokyo Tea Trading is committed to responding to the evolving preferences of tea drinkers. Their latest offering, the Pineapple Taiwan Oolong Tea, emerges from an understanding of current consumer demands. There is a notable trend towards convenient tea options, seasonal flavors, and healthier beverage choices that do not lean towards excessive sweetness. This tea was developed with the intention of presenting Taiwanese tea culture and flavors in a way that seamlessly integrates into everyday routines.
The World Tea Journey Brand
The 'World Tea Journey' is a unique brand created by Tokyo Tea Trading designed to allow consumers to enjoy a wide array of international tea cultures in their daily lives. Focusing on Taiwanese teas, the brand carefully selects aromatic and unique tea leaves from around the globe. With the motto of offering 'a moment to travel the world through tea,' the brand boasts vibrant packaging that reflects the freshness and excitement of each tea experience.
The Pineapple Taiwan Oolong Tea will be available as a limited summer flavor, capturing the essence of tropical freshness and inviting tea enthusiasts to explore a taste of the islands.
Product Details
- - Product Name: Pineapple Taiwan Oolong Tea
- - Contents: 20 tea bags (1.5g each) / Total 30g
- - Retail Price: 450 yen (including tax 486 yen)
- - JAN Code: 4530133008315
- - Expiration Date: 540 days
- - Release Date: March 2, 2026
About Tokyo Tea Trading
Rooted in a pharmacy business that began in 1928, Tokyo Tea Trading operates under Aeronaut Holdings and is committed to enriching people's lives through the world of tea. As a prominent tea company, they specialize in the manufacturing and sale of a variety of teas, including Taiwanese blends. They continually innovate to present tea in a way that meets the diverse preferences of individual consumers, focusing on creating heartwarming moments through tea.
Company Name: Tokyo Tea Trading Co., Ltd.
Headquarters: 4-20-3 Ebisu Garden Place Tower 27F, Shibuya, Tokyo, 150-6027
Representative: President Mitsuhiro Saito
Established: September 2016 (Founded August 1988)
Business Activities: Import and wholesale tea leaves
Website:
Tokyo Tea Trading