CLO Virtual Fashion Acquires Swatchbook, Transforming Digital Fabric Solutions Landscape
CLO Virtual Fashion, a prominent entity in 3D garment design and visualization, has officially acquired Swatchbook, a groundbreaking digital materials solutions provider based in California. This acquisition is not just a business transaction; it fortifies CLO’s position as the world’s largest digital fabric database company. With this significant advancement, CLO aims to elevate the fabric content and design experiences for all users across its diverse ecosystem of products and services.
The journey between CLO and Swatchbook began back in 2017 with a technical partnership focused on transforming the fashion industry's digitization processes. With the largest digital library of fabrics and materials, Swatchbook has pioneered intuitive applications that streamline material sourcing and management. This merger stands to revolutionize the collaboration between brands and suppliers, offering real-time analytics accessible from virtually any device, anytime, anywhere. Currently, Swatchbook caters to a broad range of clientele across North America, Europe, and Asia and will now integrate with CLO teams located in Los Angeles, Dongguan, China, and Bengaluru, India.
Simon Kim, the CEO of CLO Virtual Fashion, expressed his enthusiasm for the acquisition, stating, "We are beyond excited to welcome Swatchbook into the CLO family. This acquisition signifies a pivotal shift for both companies, unlocking immense potential that aligns with our shared vision of accelerating 3D implementation within the fashion sector. We anticipate leveraging distinctive opportunities, including our artificial intelligence efforts in fabric technology, to enhance our offerings for users and clients alike."
One of the principal advantages of this acquisition lies in the integration of Swatchbook's vast library of fabric data and technological expertise into CLO's existing platforms. This strategic move is expected to benefit brands, vendors, and suppliers by streamlining their workflows and enhancing product offerings in the fashion industry.
Yazan Malkosh, Founder and CEO of Swatchbook, who will now oversee CLO's Materials division, commented on the merger: "This is a monumental step for us. We believe this acquisition will deliver even greater value to our users and clients. CLO’s robust resources, unwavering commitment to innovation, and profound industry expertise resonate seamlessly with our mission at Swatchbook. We are thrilled to embark on this journey together to shape the future of fashion."
CLO Virtual Fashion is renowned for its flagship product, CLO, a leading 3D fashion design software utilized by a wide array of designers, from independent brands to major industry players, to foster a smooth digital workflow. With two decades dedicated to research and development in precise garment simulation, CLO Virtual Fashion strives to empower its users through every phase of the garment lifecycle, from conceptualization to design, manufacturing to marketing, and from fitting to styling.
In addition to its flagship 3D garment design software, the company provides various other products, including CLO-SET (a digital asset management and collaboration platform) and CONNECT (a digital fashion marketplace). CLO Virtual Fashion continues to expand its interconnected product ecosystem, which is geared towards powering the future of all things related to garments, thus staying at the forefront of the digital fashion revolution.
Through this acquisition, CLO Virtual Fashion not only strengthens its product offerings but also enhances its ability to innovate and lead in the increasingly digital landscape of the fashion industry. The future lies in these innovative collaborations, and this strategic move allows CLO to further its mission to transform how fashion operates in a digital world. As CLO Virtual Fashion and Swatchbook unite their efforts, the implications for the fashion industry are vast and promising, heralding a new era of digitization that will benefit all stakeholders involved in the garment creation process.
The journey between CLO and Swatchbook began back in 2017 with a technical partnership focused on transforming the fashion industry's digitization processes. With the largest digital library of fabrics and materials, Swatchbook has pioneered intuitive applications that streamline material sourcing and management. This merger stands to revolutionize the collaboration between brands and suppliers, offering real-time analytics accessible from virtually any device, anytime, anywhere. Currently, Swatchbook caters to a broad range of clientele across North America, Europe, and Asia and will now integrate with CLO teams located in Los Angeles, Dongguan, China, and Bengaluru, India.
Simon Kim, the CEO of CLO Virtual Fashion, expressed his enthusiasm for the acquisition, stating, "We are beyond excited to welcome Swatchbook into the CLO family. This acquisition signifies a pivotal shift for both companies, unlocking immense potential that aligns with our shared vision of accelerating 3D implementation within the fashion sector. We anticipate leveraging distinctive opportunities, including our artificial intelligence efforts in fabric technology, to enhance our offerings for users and clients alike."
One of the principal advantages of this acquisition lies in the integration of Swatchbook's vast library of fabric data and technological expertise into CLO's existing platforms. This strategic move is expected to benefit brands, vendors, and suppliers by streamlining their workflows and enhancing product offerings in the fashion industry.
Yazan Malkosh, Founder and CEO of Swatchbook, who will now oversee CLO's Materials division, commented on the merger: "This is a monumental step for us. We believe this acquisition will deliver even greater value to our users and clients. CLO’s robust resources, unwavering commitment to innovation, and profound industry expertise resonate seamlessly with our mission at Swatchbook. We are thrilled to embark on this journey together to shape the future of fashion."
CLO Virtual Fashion is renowned for its flagship product, CLO, a leading 3D fashion design software utilized by a wide array of designers, from independent brands to major industry players, to foster a smooth digital workflow. With two decades dedicated to research and development in precise garment simulation, CLO Virtual Fashion strives to empower its users through every phase of the garment lifecycle, from conceptualization to design, manufacturing to marketing, and from fitting to styling.
In addition to its flagship 3D garment design software, the company provides various other products, including CLO-SET (a digital asset management and collaboration platform) and CONNECT (a digital fashion marketplace). CLO Virtual Fashion continues to expand its interconnected product ecosystem, which is geared towards powering the future of all things related to garments, thus staying at the forefront of the digital fashion revolution.
Through this acquisition, CLO Virtual Fashion not only strengthens its product offerings but also enhances its ability to innovate and lead in the increasingly digital landscape of the fashion industry. The future lies in these innovative collaborations, and this strategic move allows CLO to further its mission to transform how fashion operates in a digital world. As CLO Virtual Fashion and Swatchbook unite their efforts, the implications for the fashion industry are vast and promising, heralding a new era of digitization that will benefit all stakeholders involved in the garment creation process.
Topics Consumer Technology）
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