#Japan #Nutrition #Health #Shinjuku #Asuken

Celebrating Nutrition through Active Engagement

March 19 marks the official Nutrition Day as set by Japan's Ministry of Agriculture, Forestry and Fisheries, and it's more than just a date on the calendar. It serves as a reminder for individuals to take a closer look at their eating habits and make positive changes to enhance their health. In line with this commitment, Asuken, the leading AI meal management application in Japan with over 11 million users, is excited to launch a new initiative dubbed 'Honki Day' (本気デー) every month.

Asuken's core mission is to help people lead healthier lives today than they did yesterday. The company has created the 'Honki Day' to offer users an opportunity to engage with their dietary habits through its innovative application. By encouraging users to record their meals on the 19th of each month, Asuken aims to foster greater awareness of personal eating patterns. This simple act of logging meals can spark significant changes and pave the way for healthier lifestyle choices.

On this special day, participants are invited to partake in a challenge through the Asuken app where they can log three meals throughout the day. Everyone who completes this challenge will receive a charming smartphone wallpaper designed by Asuken's beloved nutritionist character, Miki. These wallpapers come in seasonal designs and vary each month, showcasing Miki's delightful expressions. This fun and engaging reward signifies not only participation but also the importance of consistent efforts towards nutritional awareness.

The first iteration of Honki Day is set to commence on April 19, 2025. Users can easily join the event by tapping on the 'Challenging Activities' section within the Asuken app and selecting the 'Join' button. It's a user-friendly approach that seamlessly integrates into the daily lives of everyone. We hope participants will look forward to seeing what new designs will be unveiled each month and motivate them to continuously record their meals.

Asuken isn't simply about meal logging; it serves as a personal nutrition assistant that encourages individuals to reflect on their dietary habits and adopt a nutritious lifestyle. The AI-powered app differentiates itself by allowing users to gain insights into their calorie intake and nutritional balance just by scanning food images or barcodes. Each user can visualize their adherence to their customized energy intake goals and nutrient targets through straightforward graphs. Asuken provides tailored feedback generated by nutrition experts, facilitating better food choices for their users.

With technological advancement in play, Asuken aims to be your dedicated nutritionist, guiding individuals through all life stages towards a healthier dietary existence. Achieving the title of the top nutrition and fitness app in Japan for four consecutive years, along with a staggering membership base exceeding 11 million, further cements Asuken's standing in the industry. The application boasts an extensive menu collection of over 150,000 items and has conducted more than 80 billion meal records, showcasing its efficacy and reliability.

In addition to the everyday use of the app, the company continues to expand its horizons by offering services to both individuals and corporate clients seeking to improve their nutritional practices and enhance their employees' well-being. Asuken's dedication to nutrition education and dietary enhancements has also been recognized with numerous prestigious awards, including accolades from governmental organizations and industry-specific honors.

For more information about Asuken and to partake in the upcoming Honki Day, visit their official website at Asuken Official Site. Download the app on both App Store and Google Play for free today, and embark on your journey toward a healthier tomorrow.