Frederick Wildman & Sons and Southern Glazer's Elevate Partnership Across Key U.S. Markets

Frederick Wildman & Sons, a distinguished importer and distributor of premium wines and specialty spirits, has unveiled a significant new development in its business trajectory by entering into a five-year contract with Southern Glazer's Wine & Spirits. This strategic partnership aims to strengthen their distribution presence across vital markets, specifically in California, Illinois, and Pennsylvania.

Strengthening Relationships in Key Markets


In a statement, Matt Munn, the President and COO of Frederick Wildman & Sons, expressed enthusiasm about the expanded collaboration with Southern Glazer's. He noted, "We are excited to deepen our relationship with Southern Glazer's in California, Illinois, and Pennsylvania. Their reach in both on and off-premise channels—from fine-dining establishments to boutique wine shops—makes them a perfect fit for our curated wines and spirits."

Cindy Leonard, the Executive Vice President and General Manager of Fine Wine at Southern Glazer's, echoed this sentiment, saying, "We're thrilled to be expanding our national alignment with such an important importer in three major beverage alcohol markets—California, Illinois, and Pennsylvania. We are fortunate to be in a position to continue to help grow their world-class brands and build on what has already been a successful two-decades long relationship."

Exclusive Distribution Agreement


Under the new agreement, Southern Glazer's will serve as the exclusive distributor for Frederick Wildman's entire distinguished portfolio in both Northern and Southern California, as well as in Illinois and Pennsylvania. This arrangement is a natural progression, as it builds on the companies' long-standing collaboration that has already been benefiting fine wines in these areas through Southern Glazer's Signature Fine Wine & Spirits division.

Frederick Wildman & Sons will now benefit from Southern Glazer's well-trained sales force, extensive market expertise, and established relationships within premium retail sectors throughout the state of California, allowing for an enhanced reach in promoting their prestigious brands.

About Frederick Wildman & Sons


Founded in 1934, Frederick Wildman & Sons is a historic fine wine importer and distributor based in New York. They have cultivated a reputation for importing and marketing some of the world's finest wines and spirits from renowned estates in France, Italy, Argentina, and California. Their impressive portfolio, which includes over 75 brands, features esteemed names such as Pol Roger, Olivier Leflaive, Château Fuissé, Famille Hugel, and Chartreuse. Their offerings cater to fine-wine retailers, sommeliers, and spirits enthusiasts across the nation. For more details, you can visit their website at frederickwildman.com.

About Southern Glazer's Wine & Spirits


Southern Glazer's is recognized as the world's leading distributor of beverage alcohol, with a mission to build brands for significant moments. As a family-owned entity, they operate across 47 U.S. markets as well as Canada. Recently, Southern Glazer's earned notable accolades, being recognized by Newsweek as one of America’s Best Workplaces for Diversity and Women in 2025. Southern Glazer’s encourages its retail customers and adult consumers to promote, sell, and enjoy its products responsibly. For further insights, visit their site at southernglazers.com.

Topics Consumer Products & Retail)

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