#Japan #Tokyo #LILY BROWN #Hearts2Hearts #CANDY STOCK

LILY BROWN Unveils Its Newest Summer Collection

LILY BROWN, a prominent ladies' fashion brand established by Mash Style Lab, is set to launch its latest collection, "L.B CANDY STOCK," which promises to redefine modern fashion by beautifully interpreting traditional elements. This new summer range will be available for pre-order starting May 14th, 2026, at 12:00 AM through the official online store and select e-commerce platforms, including MASH STORE and USAGI ONLINE.

Ahead of the release, a special teaser featuring the visually striking Hearts2Hearts will be revealed on May 13th at noon, celebrating the refreshing collaboration that embodies both global appeal and a fresh perspective. Since October 2025, LILY BROWN has been featuring Hearts2Hearts in a year-long project, showcasing their unique style and artistic vision.

A Fresh Spin on Classic Fashion

The L.B CANDY STOCK line is a high-end offering from LILY BROWN that deftly blends classic jewelry elements with contemporary fashion sensibilities. This collection introduces a line-up of chic, elegant pieces designed to resonate with the stylish woman of today who appreciates intricate details and bold colors. With a touch of sparkle, each item is a statement piece that enhances the wearer's confidence and individuality.

Highlighted Items from the Collection

Among the standout pieces set to grace the new collection are:

• - Shiny Dress

- Price: ¥34,980
- Colors: PNK, MNT, BLK
- Size: Free

• - Front Ribbon Jewel Dress

- Price: ¥29,920
- Colors: LBEG, GRY, BLK
- Sizes: 0, 1

• - Lace Tank Top

- Price: ¥8,910
- Colors: IVR, MNT, BLK
- Size: Free

• - Peplum Ribbon Top

- Price: ¥25,960
- Colors: WHT, BLU, BLK
- Size: Free

• - Cross-Body Jewel Cardigan

- Price: ¥19,800
- Colors: OWHT, MNT, BLK
- Size: Free

• - Cutwork Jewel Denim Pants

- Price: ¥39,600
- Colors: WHT, BLU
- Sizes: 00, 0, 1 (00 size exclusive to online)

Jewelry and Accessories

The collection also shines with captivating accessories, including:

• - Jewel Ribbon Pearl Earrings - ¥5,940, available in SLV, PNK, GRN.
• - Jewel Ribbon Pearl Necklace - ¥6,930, available in SLV, PNK, GRN.
• - FRUIT Beaded Bag - ¥17,930, available in ORG, BLU, BLK.
• - 2-Way Lace Cover Bag - ¥17,930, available in IVR, LBLU (USAGI ONLINE exclusive), BLK.
• - Fruity Motif Knit Cardigan - ¥16,940, available in YEL, RED, NVY.

All prices listed are tax inclusive.

Release Schedule

The visual reveal is set for May 13, 2026, at 12:00 PM on the following platforms:

• - Official LILY BROWN online store Link
• - MASH STORE (official app for smartphone access only)
• - USAGI ONLINE Link

Pre-orders begin on May 14 at 12:00 AM on:

• - Official LILY BROWN online store
• - MASH STORE (app only)
• - USAGI ONLINE
• - ZOZOTOWN Link
• - Rakuten Link

In-store availability will commence from May 14, 2026, at LILY BROWN retail locations across the country. Customers can enjoy exploring an array of wardrobe essentials that combine vintage charm with modern flair.

About Hearts2Hearts

Hearts2Hearts is a dynamic group of eight talented members – JIWOO, CARMEN, YUHA, STELLA, JUUN, A-NA, IAN, and YE-ON. The collective seeks to connect fans globally through their enchanting music that speaks to a range of emotions and heartfelt messages. Renowned for their multifaceted charm and boundless potential, they are sure to elevate the experience of LILY BROWN's new collection.

LILY BROWN's Essence

Embracing the concept of "Vintage Feature Dress," LILY BROWN captivates with collections that reflect intricate craftsmanship and imaginative designs rooted in vintage aesthetics. Their offerings exhibit a delightful mix of bold colors and engaging details, crafting a wardrobe that embodies both freedom of expression and sophistication.

For more information and updates, visit LILY BROWN's official website Link or follow their social media channels: Instagram, TikTok, Facebook, and more.