#USA #New York #AI Technology #Broadridge #DeepSee

Broadridge's Bold Move into AI-Driven Post-Trade Operations

In a significant step towards modernization, Broadridge Financial Solutions Inc., a leading player in the fintech field, has expanded its partnership with DeepSee, a prominent provider of agentic AI technology based in Utah. This strategic investment, which includes a minority ownership stake in DeepSee, is a part of Broadridge's broader initiative to leverage harmonized data and AI to optimize its global post-trade operations.

Unleashing the Power of AI

This collaboration aims to transform traditional post-trade processes by incorporating innovative AI-powered solutions. The initial focus will be on deploying AI-driven email orchestration, which will automate workflows traditionally reliant on human email management. Tom Carey, President of Broadridge’s Global Technology and Operations, expressed, "This investment underscores our commitment to introduce pioneering AI solutions that enhance operations, minimize risks, and improve client experiences."

By integrating agentic AI into workflow processes like fails research and inventory optimization, Broadridge is attempting to make complex post-trade environments more manageable and efficient for its clients. This not only helps in decision-making but also drives new operational efficiencies.

A New Era of Efficiency

According to Steve Shillingford, CEO of DeepSee, the primary mission is to harness the potential of AI agents to streamline intricate processes in the financial sector into actionable outcomes. The partnership with Broadridge is expected to accelerate the global reach of this vision, making AI-driven innovation an intrinsic part of capital market operations.

Both companies are working towards redefining post-trade operations, facilitating seamless interactions between incoming email requests and automated workflows. The pre-trained AI agents will enhance operational capabilities by converting communications into actionable steps, ensuring quicker responses, improved compliance, and substantial operational results.

Key Benefits of the AI Solution:

1. Increased Productivity: The automation of workflows allows for seamless integration with existing systems, resulting in enhanced efficiency through the intelligent organization and drafting of emails.
2. Optimized Resource Allocation: AI-driven categorization and prioritization of emails help teams focus on high-value tasks by alleviating the burden of handling unnecessary communications.
3. Transparency and Monitoring: Real-time dashboards provide visibility into SLA metrics and operational trends, empowering teams with actionable insights.

Implementation and Expansion

The AI solution has already been applied in Broadridge’s Business Process Outsourcing Operations, serving over 60 clients. This integration serves as a proof-of-concept for broader deployment, allowing other firms to adopt these AI solutions either as part of the Broadridge platform or on a standalone basis.

Broadridge, as a recognized technology leader, processes over $15 trillion in daily trades across various global markets, and this partnership with DeepSee will further reinforce its position. The integration of AI capabilities represents not just an upgrade to Broadridge’s existing systems but a transformative shift in how financial services operate, paving the way for a future characterized by efficiency, compliance, and improved service delivery.

Conclusion

As the world of financial services evolves, partnerships like that of Broadridge and DeepSee represent the forefront of innovation. By embedding AI into critical processes, these companies are not just pushing the envelope on operational capabilities but are setting new benchmarks for productivity and client satisfaction in the capital markets space. Broadridge’s commitment to delivering cutting-edge fluidity within post-trade operations reflects a visionary approach to navigating the complexities of an increasingly automated future.