Hokkaido Marugoto Fair in Sunshine City 2025
Get ready for an unforgettable culinary journey as the Hokkaido Marugoto Fair in Sunshine City opens its doors from October 9th to October 13th, 2025! This event promises a delectable showcase of Hokkaido's finest delicacies, featuring 60 carefully selected vendors under one roof, offering a diverse array of fresh seafood, mountain delicacies, enticing sweets, local ramen, and unique alcoholic beverages, all embodying the essence of 'namara umee' cuisine—from the heart of Hokkaido!
Held at Sunshine City in Ikebukuro, Tokyo, the fair boasts an impressive 2,000 square meters of dining space with 450 seats, allowing visitors to savor on-the-spot prepared dishes that capture the rich flavors of Hokkaido. This year, the event introduces an exciting new festival feature: the 'Hokkaido Cheese Journey,' where attendees can indulge in various artisanal cheeses made in Hokkaido. Participants will have the opportunity to sample five out of approximately ten unique Hokkaido cheeses selected by MILKLAND HOKKAIDO, showcasing the region's high-quality dairy products.
Exploring Hokkaido's Artisanal Cheeses
The 'Hokkaido Cheese Journey' invites cheese lovers to discover the nuances of Hokkaido's natural cheeses, crafted using the region's exquisite milk known for its world-class quality. Attendees will learn about each cheese's origin, characteristics, and perfect pairing suggestions from cheese professionals like Naomi Ishikawa, who has been recognized for her expertise in the field. This interaction not only enhances the tasting experience but also allows visitors to buy their favorites right after sampling!
The range of cheeses available will vary daily, ensuring that guests can discover something new each day they visit. Notable varieties will include exquisite options that highlight various flavors and textures that make Hokkaido's cheeses famous around the globe. Guests can expect exciting surprises as they explore the delicious offerings, although last-minute changes to the lineup can happen.
New Vendors Join the Festivities
Among the 60 vendors participating, 12 of them will be making their grand debut at this fair, showcasing the untapped potential of Hokkaido's culinary landscape. While indulging in mouthwatering dishes, attendees can expect highlights such as:
- - Tokachi Mozzarella Cheese Curry Bread from 'Kita Kitsune no Shippo' - a five-time gold award-winning curry bread made from fresh mozzarella sourced from dairy cows in Tokachi.
- - Fukagawa Pork Bacon Buns, noted for their light and crispy textures, perfect as a snack or served over hot rice.
- - Hakodate Yukinko, an award-winning dessert that features soft white sweet potatoes enveloped in a delicate, chewy rice cake.
- - Kanimeshi, a luxurious dish made with sweet crab meat caught fresh from Hokkaido waters, prepared with precision by skilled fishermen.
And many more delightful offerings await visitors! The full vendor list includes a variety of food trucks and stalls ensuring that everyone finds a dish that tantalizes their taste buds.
Culinary Demonstrations and Tasting Sessions
In addition to tastings, there will also be live cooking demonstrations conducted by several vendors. Guests can watch in awe as chefs cook to perfection, demonstrating various styles of cooking, such as grilling, steaming, frying, and pouring. This interactive experience adds an exciting twist to the fair, allowing attendees to enjoy freshly made dishes like:
- - Juicy grilled oysters from Akkeshi.
- - Delicious black miso ramen.
- - Rich, creamy ice cream made from Tokachi Jersey milk.
Event Details
Join us for the ultimate Hokkaido culinary celebration at the Hokkaido Marugoto Fair in Sunshine City!
- - Dates: October 9 (Thursday) - October 13 (Monday, Public Holiday) 2025
- - Time: October 9-10: 11:00 AM - 9:00 PM; October 11-12: 10:00 AM - 8:00 PM; October 13: 10:00 AM - 6:00 PM
- - Location: Sunshine City World Import Mart Building 4F Exhibition Hall A
- - Entrance Fee: Free admission
Don’t miss this unique opportunity to explore and taste the authentic flavors of Hokkaido. Mark your calendar and join us for a feast of local gastronomic delights!