#Japan #Tokyo #TOYO TIRES #Samurai Blue #KIRIN CHALLENGE

Engaging Fans with SAMURAI BLUE PHOTO MARKS

As the excitement builds for Japan's national football team, TOYO TIRE Corporation is launching an innovative fan engagement project, "SAMURAI BLUE PHOTO MARKS." The project will take place during the amazing event called "SAMURAI BLUE祭" (festival) from June 11 to 28 at MIYASHITA PARK in Tokyo, Japan. The theme, "Blue, Hot, and Running!" aims to connect fans closer to the team and encourage them to support their players in a fun and interactive way.

The essence of the "SAMURAI BLUE PHOTO MARKS" project lies in its engaging digital platform that allows fans to create a personalized visual representation of their support. All they need to do is upload a face photo and watch as AI technology transforms it into a unique image featuring themselves in the Japanese national team uniform alongside the stars of the football pitch. This allows supporters to express their enthusiasm visually as they cheer for the Samurai Blue.

The initiative made its debut on May 31 at the National Stadium during the Japan national team's match, the "KIRIN CHALLENGE CUP 2026." A special booth for "SAMURAI BLUE PHOTO MARKS" attracted numerous fans, who enthusiastically joined in the fun, further amplifying the project's positive reception.

How It Works

To participate in the "SAMURAI BLUE PHOTO MARKS," fans simply log onto the dedicated website, upload their photo, and select their body type. The AI automatically generates an image featuring them in the team jersey, with designs inspired by the key visuals of TOYO TIRES and the national team. After the creation, fans can download their personalized image along with a message of support for their beloved players.

This feature allows them to easily share their support via social media, whether from home or right at the event, ensuring that everyone can partake in the spirited experience of cheering for Japan's national squad.

Exciting Events at MIYASHITA PARK

The "SAMURAI BLUE祭" at MIYASHITA PARK isn't just about the digital content. Visitors can look forward to interactive exhibits, including an exclusive initiative where they can receive their original images in person, and even an exciting 'Shoot Challenge' to test their skills and connect with the game.

Overview of the KIRIN CHALLENGE CUP 2026

The KIRIN CHALLENGE CUP 2026 is an international friendly match focused on strengthening Japan's football team. Held at the National Stadium, TOYO TIRES has showcased the "SAMURAI BLUE PHOTO MARKS" initiative, giving fans the chance to experience the excitement firsthand.

Details of the SAMURAI BLUE祭

The SAMURAI BLUE祭 promises to be a fantastic event celebrating the national football team's spirit. The festivities at MIYASHITA PARK will offer various exciting projects and activities for fans to express their support in unique and interactive ways.

• - Location: MIYASHITA PARK, Shibuya, Tokyo, Japan.
• - Access:

- 3-minute walk from Shibuya Station (JR Yamanote Line, Saikyo Line, Shonan Shinjuku Line)
- 8-minute walk from Meiji-Jingu-Mae (Harajuku) Station (Tokyo Metro Chiyoda Line, Fukutoshin Line)

Visit the official site for further details.

About TOYO TIRE Corporation

Founded on August 1, 1945, TOYO TIRE Corporation, headquartered in Itami City, Hyogo Prefecture, specializes in manufacturing various types of tires for vehicles, as well as automotive parts. With factories located in Sendai, Kuwana, and Hyogo, they're committed to innovation and quality in the automotive industry.