#Japan #Tokyo #San-X #au Energy #Runrun Runmo

San-X Launches 'Runrun Runmo': Official Character for au Energy & Life

San-X, a renowned character design company located in Chiyoda, Tokyo, has announced the creation of the official character 'Runrun Runmo' as part of its character project, 'San-X Charapro Friends.' This initiative aims to support businesses in developing their original characters.

'Runrun Runmo' was created in celebration of the 10th anniversary of au Electric's service, which began on April 1, 2026. This charming character will serve as a brand ambassador for au Energy & Life, fostering a closer connection with customers as they move forward into the next decade.

To commemorate this milestone, the 10th anniversary special site for 'au Electric' was launched on April 6, featuring a dedicated introduction page for 'Runrun Runmo' and all relevant information connected to this significant event. Check out the site here.

About 'Runrun Runmo'

The character 'Runrun Runmo' was designed specifically to embody the spirit and ideals of au Energy & Life as it embarks on another decade of providing reliable energy services. As a corporate character, 'Runrun Runmo' is tasked with effectively communicating the company’s values and initiatives to a wider audience.

'Runrun Runmo' is described as an enthusiastic marmot with a fervent love for adventure and finding little moments of happiness. With a curious spirit, this new addition to the team is set to engage with the public through various mediums including the web and social media platforms.

Employee Profile

• - Name: Runrun Runmo
• - Employee Number: No. 10-2026
• - Department: Public Relations and Promotions (10th Anniversary Celebration Unit)
• - Features: Inquisitive and joy-loving marmot
• - Special Skill: Finding small happiness in everyday life
• - First Job: Greeting the public via the website and social media
• - Ambition: "I’m excited to be part of the au Energy & Life team! I aim to discover plenty of small joys beyond electricity!"
• - Introduction Page: Explore More

Digital Employee ID and 10th Anniversary Site

In conjunction with 'Runrun Runmo's' induction, a digital employee ID was issued and is now available on the character introduction page. The 10th-anniversary special site compiles all relevant information regarding this celebratory milestone. Visit the site here and explore social media activities here.

What is 'Charapro Friends'?

'San-X Charapro Friends' is a project designed to create original characters for businesses, stemming from San-X's legacy of over 1,000 unique designs. The initiative offers an array of services including character announcements on San-X platforms, proposals for original goods, and promotional items. To learn more about their offerings, visit here.

About San-X

San-X has a rich history of creating beloved characters like Rilakkuma, Sumikko Gurashi, and Tarepanda. The company continues to develop unique characters that resonate with audiences by conveying warmth and humor through various products, events, and promotions. Their adorable yet quirky characters have captivated hearts worldwide.
Visit San-X official site here.