Etrarium and Hotel Vintage Meguro Collaboration Room
The innovative apparel brand
Etrarium, curated by the talented artist
Taisei Miyakawa, is thrilled to announce a special collaboration with the
Hotel Vintage Meguro Fudomae, marking the launch of an exclusive hotel room designed to embody the unique essence of Etrarium. This exciting project will be available for a limited time, starting from
June 18, 2026, and will be open for approximately one month.
Experience the World of Etrarium
This collaboration aims to transcend the typical apparel experience, transforming the hotel room itself into a captivating space where guests can immerse themselves in the Etrarium universe. By intertwining the artistry of fashion with the ambience of a boutique hotel, each stay promises to convey the heart and soul of the Etrarium brand, allowing visitors to experience a blend of comfort, luxury, and artistic expression.
Background of the Collaboration
Etrarium's guiding principle revolves around the concept, "May clothing be the beginning of happiness and smiles." While the brand has primarily focused on apparel, Etrarium is now broadening its reach to include various lifestyle elements such as food and space, offering a more encompassing brand experience. This collaboration with Hotel Vintage Meguro resonates deeply with Etrarium’s commitment to storytelling and the hotel’s mission to create an atmosphere that relaxes both the heart and mind.
The hotel, known for its antique-inspired design, serves as the perfect backdrop to integrate Miyakawa’s creativity with Etrarium’s concept. This partnership aims to provide a unique stay that allows guests to step away from their everyday routines and enjoy a special escape that fosters creativity and relaxation.
Special Accommodation Plan
The collaboration will feature one standard room (40 square meters), specially decorated to reflect Etrarium’s artistic vision. Guests will encounter exclusive content that can only be experienced within this room, enhancing their stay with unforgettable memories.
Unique Features of the Special Plan
- - Exclusive Art Space: Within the room, guests will find never-before-seen artwork by Taisei Miyakawa, created specifically for this collaboration.
- - Memorable Amenities: Each guest will receive a limited set of amenities, including an original keychain and message card that encapsulates the essence of Etrarium, allowing them to take a piece of this exceptional experience home.
- - Curated Experience and City Exploration: Guests will enjoy a special video curated by Miyakawa, projected within the room, and receive a unique map designed for discovering local attractions, enriching their stay with curated adventures.
Accommodation Duration and Pricing
The exclusive room will be available from
June 18, 2026, to
July 19, 2026. The pricing is set at
56,650 JPY (tax included) for stays from Monday to Thursday, while weekend rates will be
59,400 JPY (tax included).
Lottery for Room Reservations
Reservations for this one-of-a-kind room will open via a lottery system on the Etrarium website as follows:
- - First Round: May 8 (Fri) - 10 (Sun)
- - Second Round: May 18 (Mon) - 20 (Wed)
- - Free allocations based on remaining dates: May 25 (Mon) onward.
Winners will be announced on:
- - First Round: May 15 (Fri)
- - Second Round: May 22 (Fri)
Meet Taisei Miyakawa Event
In addition to the collaboration room, an exclusive event with Taisei Miyakawa will take place at the hotel, allowing fans a rare opportunity to meet the artist. This will happen on:
- - Dates: June 19, 20, 21, 26, 27, and 28, 2026
- - Time: 12:00 PM to 4:00 PM each day in a specially designated room at the hotel.
Final Thoughts from Taisei Miyakawa
Miyakawa expresses, "Etrarium is a brand that embodies an artistic worldview, aiming for guests to experience not just an outfit, but an immersion into the emotions and stories behind it. I hope this collaboration resonates deeply, providing a feeling of entering into the world of art and creativity."
Join us for this unique opportunity to experience Etrarium in a way that merges art and hospitality, creating lasting memories and inspiring connections.
For further details about booking and the event, please visit the Etrarium website
here.