Hibino Launches Special Promotion for Their Soy Protein Cocoa Starting October 11, 2025

Exciting New Campaign from Hibino

Hibino, an organic select shop based in Meguro, Tokyo, is paving the way for healthier living with thoughtful products. Specifically, in a bid to bring awareness to their popular "Hibino Soy Protein Cocoa," they have announced an exciting discount campaign for new LINE account subscribers, starting from October 11, 2025. For a limited time, customers can purchase this product at a special introductory price of 3,980 JPY (including tax), down from the regular price of 5,670 JPY.

A Plant-Based Protein for Everyone

In a world increasingly aware of health and sustainability, Hibino's Soy Protein Cocoa stands out as an ideal choice. This product caters not only to health-conscious individuals but also to those who suffer from lactose intolerance or are on a vegan diet. Say goodbye to the overwhelming sweetness and artificial additives often found in protein powders.

Hibino takes pride in providing a natural tasting protein blend that is easy to incorporate into your daily routine. The product was launched with the customer in mind, specifically addressing concerns regarding artificial sweeteners and additives common in many protein supplements.

The Highlights of Hibino Soy Protein Cocoa

1. Five Essential Additive-Free Qualities

- Hibino Soy Protein Cocoa is completely free from artificial sweeteners, fragrances, colorings, preservatives, and dairy ingredients. It is a safe option for lactose intolerant individuals and vegans alike.

2. 100% Domestic Soybeans

- This protein powder exclusively uses domestic soybeans, which are rich in plant-based protein. Each serving provides 15g of protein, supporting a healthy daily diet.

3. Sourced Sweetness

- The sweetness comes from organic agave sugar, giving it a gentle taste without overpowering sweetness. This feature has made the product a hit amongst those who are not fond of overly sweet protein drinks.

4. Easy to Mix and Drink

- Its formulation allows for high solubility—no clumps here! Simply mix it with water or milk and enjoy, making it perfect for busy mornings or post-workout replenishment.

5. Family-Friendly Flavor

- With the gentle aroma and taste of organic cocoa powder, Hibino Soy Protein Cocoa is delightful for family members of all ages, including children. It promotes wellness and supports beauty, health, and body shaping in a delicious way.

Overview of the Campaign

- Promotion Name: Hibino Soy Protein Cocoa LINE Subscription Only Introductory Campaign
- Duration: October 11, 2025 - Date TBD
- Product: Hibino Soy Protein Cocoa (600g)
- Offer: Regular price 5,670 JPY (tax included) → Introductory price 3,980 JPY (tax included)
- How to Register: Add the official LINE account, use the coupon for discount
- Link: LINE Registration

Product Details

- Product Name: Hibino Soy Protein Cocoa
- Quantity: 600g
- Regular Price: 5,670 JPY (tax included)
- Ingredients: Soy protein powder (domestically produced), organic agave sugar, organic cocoa powder, various vitamins
- Features: Free from artificial sweeteners, dairy ingredients, 100% domestic soybeans, high solubility, naturally sourced sweetness

Words from the CEO

Yasuhiko Yoshikawa, CEO of Hibino, remarked, "At Hibino, we prioritize creating proteins that emphasize 'sustainable gentleness.' We aim to bring beauty and health to everyone—those who consume it, those who create it, and the planet itself—by delivering it in every sip of our daily products."