Maxamation Launches Innovative RM Flight Management Service
Maxamation, a prominent player in the airline revenue management technology sector, has announced the launch of a groundbreaking service called
RM Flight Management. This fully managed service addresses a significant challenge faced by airlines: optimizing revenue without the need to hire, train, or maintain specialized revenue management (RM) staff.
The Need for Revenue Management
Airline revenue management is crucial for enhancing profitability. On average, effective revenue management practices can lead to approximately
7% increases in passenger revenue. In ideal scenarios, this increase can rise to as much as
16%. However, many airlines struggle to tap into this potential due to a lack of qualified personnel in a highly competitive job market. With revenue management experts being increasingly difficult to find, Maxamation’s RM Flight Management emerges as a timely solution.
How RM Flight Management Works
One of the standout features of the RM Flight Management service is its expert management of flight inventory. Here’s how it operates:
- - Direct Management by Experts: Senior analysts at Maxamation directly control flight inventory settings, using their expertise to implement pricing and policy decisions effectively.
- - Automation Through Aviator Software: The service employs Maxamation's proven Aviator software, already trusted by over 60 airlines worldwide. This sophisticated system integrates with the airlines’ current inventory systems and functions 24/7, enabling automated responses to real-time market conditions.
- - Collaboration with Airline Leaders: Maxamation collaborates closely with airline commercial leaders, ensuring that they receive expert insights. This interaction is facilitated through specialized reporting known as Aviator Insights, which empowers decision-makers with valuable data.
- - Scalable Services: The service is adaptable to the varying capacity and resource needs of airlines, ensuring optimal revenue management regardless of staffing levels.
CEO Insights
Szin-Yi Leong, CEO of Maxamation, recognized a widespread issue within the airline industry: the persistent short- or long-term shortages of revenue management analysts. He mentioned, “Airlines know they are leaving money on the table if these staffing gaps remain unresolved, and our highly experienced revenue management team helps address that problem.” This perspective underscores the critical nature of having adequate expertise within airlines to maximize their revenue potential.
Customer Testimonials
The launch of RM Flight Management has already garnered positive feedback from industry professionals. Francine Mukeshimana, Director of Strategy and Performance at
AFRIJET, emphasized the importance of the service in maintaining operational continuity, stating, “Maxamation provided a service package with the expertise we required.” Similarly, Krista van Zyl, Commercial Manager at
Proflight Zambia, noted that the combination of hands-on expertise and the Aviator software facilitated desired improvements in their operations.
Proven Return on Investment
With a reputation for delivering high returns on investment, Aviator RM ensures that airlines have a low-risk pathway toward optimizing flight revenue. The service not only promises continuity in operations but also paves the way for enhanced financial outcomes for airline companies.
In conclusion,
Maxamation’s RM Flight Management service represents a paradigm shift in how airlines can approach revenue management. By outsourcing the complexities of this critical function, airlines can focus on their core operations while benefiting from expert insights and proven technological tools.