#Japan #Tokyo #Charity Event #Horie Takafumi #REAL MONO VALUE

Discover the World of Real Value: REAL MONO VALUE

On November 16, 2025, a unique charitable event, 'REAL MONO VALUE', will unfold at the Bellesalle Roppongi Grand Conference Center. This initiative, spearheaded by the renowned entrepreneur Horie Takafumi, invites individuals to bring their unwanted personal items and experience a real-time valuation and purchasing process with a charitable twist.

What is REAL MONO VALUE?

This special project fits within the larger charitable event, 'Everything Buy Team in Roppongi - Blue Santa and Charity Feast'. Here, participants can not only discover the value of their possessions but also contribute to a noble cause. Attendees can bring items that they no longer use, such as brand items, antiques, watches, or personal collections, and benefit from a professional valuation service at the event.

The innovative aspect of this event is that once the items are appraised, participants can choose to donate part or all of their sales proceeds to the Japan Children Support Association, contributing to children in need. The message behind this initiative is clear: “Transform your items into smiles for children!”

The Essence of the Event

One of the highlights of the REAL MONO VALUE event is that it's not just about the monetary valuation but also about creating a culture around giving. Horie Takafumi, recognized for his forward-thinking perspectives, emphasizes a community-centric approach, believing that unused items can be a source of support for those less fortunate.

The event targets a philanthropic goal of raising 10 million yen, emphasizing the potential of the hidden assets estimated at over 66 trillion yen existing within households in Japan. The growing reused market, currently standing at approximately 3 trillion yen, offers a glimpse into how much value resides within our homes, waiting to be repurposed for good.

How to Participate

To join this eye-opening charitable experience:
1. Register through the official event's LINE page.
2. Fill out the free entry form indicating your intention to participate in the “valuation challenge.”
3. Bring your items to the venue on the event day.

Participants have a chance to present their items for one minute to a panel including expert appraisers and celebrity figures. The assessment phase includes an engaging atmosphere where every valuation is determined based on factors like rarity, condition, and market demand, enhancing the excitement of knowing what your items are worth.

Meet the Judges

The event will have esteemed judges including Vanbi (YouTuber and founder of Rizuok), Tanaka from Rizuok specializing in designer handbags, and Sekiemon from Kaitori Makusas, bringing their expertise to ensure a fair and enjoyable experience for all participants.

Free Admission

Best of all, this event is completely free to participate in and welcomes everyone. The event unfolds from 12 PM to 8 PM with REAL MONO VALUE scheduled from 5 PM to 6:30 PM. The venue, located at Tokyo's Minato Ward, offers easy access for attendees to experience this unique blend of value assessment and charitable giving.

Final Thoughts

The REAL MONO VALUE event is more than an appraisal. It’s a chance to understand the worth of your items and, importantly, to make a difference in the lives of children. By participating, you are not only finding the true value of your belongings but are also involved in fostering a culture of sharing and care within the community. Don't miss out on this remarkable opportunity to turn your unused possessions into a powerful force for good. Join us and change lives together!