Visa and Trip.com Group Join Forces
On May 19, 2026, Visa, a global leader in digital payments, announced its strategic partnership with Trip.com Group, aimed at enriching travel experiences for consumers across the Asia Pacific region. This collaboration seeks to leverage Visa's expansive global payment network alongside Trip.com Group's extensive travel ecosystem. The primary goal is to assist travelers in discovering personalized recommendations, gaining access to exclusive deals at sought-after destinations, and providing seamless payment options while traveling.
Partnership Highlights
Trip.com Group will serve as a global anchor partner for Visa's experiential program, known as "Visa Destinations". This initiative aims to provide travelers with curated travel experiences based on cultural insights and local nuances, enabling them to plan trips that align with their personal preferences and values. By integrating Visa Destinations into its ecosystem, Trip.com Group enhances the value proposition of travel, offering personalized rewards and benefits to a diverse range of consumers.
Both companies plan to implement joint marketing and promotional strategies in select markets, encouraging more people to discover dream destinations and unique experiences around the globe. Additionally, Visa and Trip.com Group will explore deeper collaborative prospects in the rapidly growing segments of the Asia Pacific travel market. This includes creating new pathways for Trip.com Group users to access Visa’s premium features and exclusive perks, such as relationships in sports, music, and lifestyle, while making exclusive offers available to Visa Infinite cardholders through Trip.com Group.
The collaboration aligns with the evolving conditions of the travel landscape in the Asia Pacific region, driven by strong travel demand and a shift towards digital-first solutions.
Insights from Visa's Research
According to Visa’s "Global Travel Intentions (GTI) 2026" survey:
- - Approximately 72% of respondents plan to travel within Asia over the next few months, with 25% of them intending to visit Japan.
- - A staggering 73% of travelers carry credit cards or mobile wallets, indicating that digital payments are integral to their travel experience.
- - Additionally, 92% utilize online resources for travel planning, with almost half (49%) relying on AI tools for destination ideas and exploration.
Danielle Jin, Chief Marketing Officer of Visa Asia Pacific commented, "Travel is a pivotal force shaping the culture and economy of the Asia Pacific. We believe everyone can become a traveler in their own right. Our collaboration with Trip.com Group is designed with today’s traveler's needs in mind, marrying reliable global payments with exceptional travel discovery through our platform. We aim to connect people with their passions and provide more curated, valuable, and seamless travel experiences."
Echoing this sentiment, Bo Sun, Chief Marketing Officer of Trip.com Group stated, "Our mission is to facilitate discovery and provide seamless travel. We are committed to innovation, striving to deliver the perfect travel experience each time. Through our strategic partnership with Visa, we aim to integrate reliable payment functionality, curated travel experiences, and expanded premium benefits within our one-stop travel ecosystem. This will not only enhance the convenience for travelers around the globe but also transform high-value experiences into unforgettable memories."
About Visa
Visa is a global leader in electronic payments, connecting consumers, businesses, financial institutions, and governments through digital transaction services conducted in over 200 countries and territories. Visa's mission is to create the most innovative, convenient, reliable, and secure payment network to connect the world, facilitating prosperity for individuals, businesses, and economies. They believe that inclusive economies improve lives globally and that access to payments is critical to the future of commerce. For more information, visit Visa.com or www.visa.co.jp.
About Trip.com Group
Trip.com Group (NASDAQ: TCOM) is a global travel service provider with a variety of brands including Trip.com, Ctrip, Skyscanner, and Qunar, offering a one-stop solution for diverse travel products. Through their state-of-the-art transaction platform, which includes a mobile app, website, and 24/7 customer support, Trip.com Group connects customers worldwide with travel partners to facilitate convenient and economical bookings. Established in 1999 and listed on NASDAQ in 2003, Trip.com Group went public on the Hong Kong Stock Exchange (9961.HK) in 2021. Their mission is to "make every journey the best it can be." For more details, visit Trip.com or group.trip.com.