Frost Bank Partners with Texas Rangers to Promote Financial Literacy

Frost Bank Teams Up with Texas Rangers for Financial Literacy

Frost Bank has embarked on a historic partnership with the Texas Rangers, marking its first Major League Baseball (MLB) collaboration. This initiative positions Frost as the Official Financial Literacy Partner of the Texas Rangers and underscores a mutual commitment to empower Texas families through financial education. The partnership was officially announced on April 1, 2026, and is set to kick off during the Rangers' first home game on April 3.

Key Initiatives of the Partnership

The collaboration features two main initiatives aimed at reaching families across Texas:

1. Rangers Youth Academy Programming: In association with the Rangers Foundation, Frost will facilitate programming designed to impart essential money management skills such as budgeting, saving, and spending wisely. This program specifically targets young learners, providing hands-on experience in financial literacy. Additionally, a noteworthy aspect of this initiative is the $10,000 scholarship that will be awarded to one participant from the Youth Academy.

2. Frost Fridays: Each Friday during home games at Globe Life Field will be celebrated as Frost Fridays. These days will feature interactive activities, exclusive giveaways, and additional promotions, enriching the overall gameday experience for Rangers fans. Frost will establish a visible presence throughout the stadium, enhancing the game atmosphere for attendees.

Statements from Leadership

Rod Washington, the region president at Frost for the Dallas area, expressed enthusiasm about the partnership, stating, "Partnering with the Texas Rangers is a natural fit for Frost, with shared values of integrity, caring, and excellence, solidifying our commitment to the Texas communities."

Hadley Woerner, Frost's president in Tarrant County, added, "We look forward to celebrating the most thrilling moments of the Rangers' season with our North Texas customers."

Jim Cochrane, Executive Vice President and Chief Business Officer of the Texas Rangers, highlighted the impact of this collaboration by saying, "Partnering with Frost allows us to further our Foundation's commitment to developing the next generation. Through Youth Academy programming and Frost Friday experiences at Globe Life Field, this relationship will create meaningful opportunities that emphasize financial literacy for young people throughout the Metroplex."

Commitment to Community

Frost Bank and the Texas Rangers have always recognized the responsibility they have towards enhancing community welfare in the Dallas-Fort Worth area. With a legacy of over 150 years, Frost has significantly contributed to financial education across Texas, while the Rangers have fostered powerful youth development programs and community alliances. This partnership represents a logical extension of their enduring commitment to the region.

Additionally, this collaboration signifies Frost's ongoing strategy to expand its sponsorship portfolio, which already includes notable teams such as the San Antonio Spurs, Houston Rockets, and Austin FC.

Founded in 1868, Frost Bank has deep-rooted Texas origins and has been serving the Dallas and Fort Worth regions for several decades, currently operating 66 financial centers across multiple counties, including Dallas, Denton, Rockwall, and Tarrant.

About Frost Bank

Frost, a subsidiary of Cullen/Frost Bankers, Inc. (NYSE CFR), oversees assets totaling $53 billion as of December 31, 2025. It ranks among the 50 largest banks in the U.S., providing a comprehensive array of banking, investment, and insurance services to individuals and businesses throughout various regions in Texas. The bank has a long history of supporting Texans with their diverse financial needs.

About the Texas Rangers

Established in 1972, the Texas Rangers have become a pivotal part of the regional sports landscape, having made significant postseason appearances and achieving their first World Series championship in 2023. Their home ballpark, Globe Life Field, opened in 2020 and serves as a cutting-edge venue for major events, showcasing their commitment to providing a premier fan experience.

For more information about Frost Fridays and Rangers Youth Academy initiatives, fans can visit TexasRangers.com or follow both organizations on their social media platforms.