Pure Hockey Opens New Store in Seattle, WA
Pure Hockey, the leading hockey equipment retailer in the United States, has officially opened its latest location in Seattle, Washington. This new store signifies Pure Hockey's commitment to expanding its reach and dedication to serving the hockey community in the Pacific Northwest. With this new addition, Pure Hockey now operates three stores in Washington state, alongside existing locations in Tukwila and Lynnwood.
The establishment of the Seattle store comes as part of Pure Hockey’s larger strategy to cater to an ever-growing customer base dedicated to the sport. Currently, Pure Hockey prides itself on having 84 retail outlets across the nation, showcasing an impressive selection of hockey gear and accessories. The brand’s philosophy is to provide an unparalleled shopping experience that marries superior customer service with a comprehensive range of high-quality hockey products. From skates, sticks, and protective equipment to training aids and apparel, they ensure that athletes of all skill levels find exactly what they need to excel.
David Nectow, CEO of Pure Hockey, expressed his excitement regarding the new store opening. He emphasized the company's mission to support hockey players at all levels, highlighting that this Seattle location will further their efforts to connect with the local hockey enthusiasts. Nectow stated, “Our mission has always been to support hockey players at every level by offering the best equipment, education, and shopping experience.” The enthusiasm for this location indicates that Pure Hockey is not just focused on selling equipment but is deeply invested in fostering a vibrant hockey culture.
One of Pure Hockey’s standout services is their comprehensive team sales program. This initiative provides teams and organizations with everything they need, from bulk gear purchases to fully customized jerseys and apparel. This approach helps teams present a unified look, thereby strengthening their spirit both on and off the ice. As teams prepare for the upcoming season, Pure Hockey’s commitment to quality and customization plays a crucial role in uplifting the local hockey community.
Beyond their product offerings, Pure Hockey is actively engaged in grassroots initiatives aimed at promoting hockey at foundational levels. As the official partner of the NHL's Learn to Play program, they play a pivotal role in introducing new players to the sport and nurturing their passion for hockey. Through these initiatives, Pure Hockey demonstrates its commitment to growing the sport and making it accessible to future generations.
The new Seattle store is strategically located at 401 NE Northgate Way, Seattle, WA 98125. To celebrate the grand opening, Pure Hockey has scheduled an exciting event on Saturday, July 12, 2025, inviting fans and community members to join in the festivities.
Visitors can expect exclusive promotions, product demonstrations, and a chance to meet fellow hockey enthusiasts at this new retail destination.
For more detailed information on Pure Hockey's products, services, and growth in the retail landscape, customers can visit their official website at
www.purehockey.com.
About Pure Hockey
Founded in 1994 and headquartered near Boston, MA, Pure Hockey has grown from a single store in Massachusetts to a nationally recognized brand in the hockey equipment space. In 2008, the company was acquired by David Nectow and Sal Tiano, who have since led the brand’s expansion through both organic growth and strategic acquisitions. Today, Pure Hockey boasts two ecommerce sites and operates 84 stores in 32 states, reinforcing its status as the official hockey equipment retailer for USA Hockey as well as a key partner in promoting the NHL/NHLPA's Learn to Play Program.