Newmark Introduces Specialized Practice for Industrial Outdoor Storage Across North America

Newmark Launches Industrial Outdoor Storage Practice

Newmark Group, Inc., a prominent player in the commercial real estate landscape, has recently introduced a specialized practice focusing on Industrial Outdoor Storage (IOS). This venture aims to cater to a rapidly growing and evolving property sector that has witnessed significant changes in recent years. With the increasing importance of IOS in modern supply chains and industrial operations, Newmark is poised to deliver tailored advisory, leasing, capital markets, and occupier solutions to asset owners and users alike.

Background on Industrial Outdoor Storage (IOS)

The concept of Industrial Outdoor Storage has evolved tremendously since 2020, reflecting a growing demand for reliable logistics and storage solutions. According to recent reports, rents for IOS assets have skyrocketed by 123% since 2020, significantly outpacing the rate of increase for traditional bulk warehouse spaces. This trend is evident in the broader context of logistics, where the need for effective outdoor storage solutions plays a critical role in streamlining operations across various industries.

As Newmark's President and Global Head of Industrial Logistics, Jack Fraker, noted, "Industrial outdoor storage has transitioned from a fragmented real estate niche into a vital part of modern supply chains and industrial workflows." As the practice continues to develop under the guidance of experienced leaders, it stands to enhance Newmark's capabilities as a comprehensive service provider within this important sector.

Expanding Service Offerings

The newly established IOS practice brings together experts from across North America to add value to transactions involving truck terminals, fleet parking facilities, storage yards, and other outdoor logistics assets. The service offerings include streamlined landlord and tenant representation while collaborating with Newmark's Industrial Logistics Capital Markets division, which specializes in investment sales, financing, mergers, acquisitions, and sale-leaseback agreements.

The collective expertise of the IOS specialists equips them to navigate the complexities of this dynamic field effectively. Key members of the practice include Executive Managing Directors Adam Petrillo and Jerry Hopkins, Senior Managing Director Reid Halverson, and Managing Directors Steve Korfiatis, Mike Viehmann, and Cam Warren.

"Our dedicated IOS operations provide firms with unparalleled access to insights gleaned from leasing and investment activities across the market," stated Managing Director Mike Viehmann. Such insights enable Newmark to provide clients with actionable information tailored to meet their unique needs, regardless of whether they are fleet operators, construction companies, or logistics service providers.

The Strong Performance of IOS Assets

Research conducted by Newmark, under the title 'Lots to Gain,' highlights IOS as one of the most lucrative segments in industrial real estate, with a tightening supply contributing to its remarkable performance. In fact, mid-2026 vacancy rates for IOS reached a mere 5.8%, juxtaposed with the 7.4% average in the overall industrial sector. The implications of such statistics suggest a burgeoning area for investment and growth, especially as zoning ordinances and entitlement issues command attention within the niche landscape of IOS.

As the sector matures, the convergence of institutional investment and rising demand for well-located IOS properties signifies its shift into a recognized asset class in the commercial real estate arena. Stephen Bailey, Vice Chairman and Co-Head of Texas Capital Markets, emphasized this shift, noting the integral role of IOS in feeding into their comprehensive business structure.

Conclusion

Newmark’s launch of the Industrial Outdoor Storage practice is indicative of a strategic move to harness the evolving opportunities within this critical area of real estate. Their commitment to integrating in-depth market knowledge and client accessibility into their service portfolio sets them apart as a leader in meeting the diverse needs of owners, investors, and occupiers in a changing market landscape. With a well-rounded team of specialists in place, the organization is prepared for the challenges and opportunities ahead, ensuring clients are well-positioned to benefit from the growth and evolution of the Industrial Outdoor Storage segment.

For more information about Newmark and its latest initiatives, visit their official site or follow them on their various platforms.