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The Social Good Academia: An Insight into Social Business Development

On May 14, 2025, Makaira, a consulting firm based in Chiyoda, Tokyo, will host an enlightening event titled The Social Good Academia at the Tokyo Innovation Base (TiB). This unique, one-night-only event aims to provide attendees with a deeper understanding of the realities and innovations surrounding social business development.

A Platform for Change-Makers

The Social Good Academia program, produced by Makaira Art & Design (MAD), focuses on fostering social entrepreneurs and startups tasked with solving pressing societal challenges. Since its inception in 2022, the program has held three sessions annually, guiding participants on how to examine and accelerate social business ideas through management, marketing, branding, and communication strategies that correspond with their development phases.

Event Details

This particular edition of The Social Good Academia diverges from the traditional paid programs by offering free entry, allowing a broader audience to engage and network with social challengers. This is a perfect opportunity for anyone interested in gaining insight into the fundamentals of social business development.

Date: May 14, 2025
Time: 19:00 - 20:30
Location: Tokyo Innovation Base, 2F SusHi Tech Square, 3-8 Marunouchi, Chiyoda, Tokyo (1-minute walk from Yurakucho Station)
Entry Fee: Free
Registration: Please sign up via Peatix

Event Schedule

• - 18:45 - 19:00 | Registration
• - 19:00 - 19:05 | Quick Discussion on Social Issues
• - 19:05 - 19:25 | Insights on Social Good and Business Approaches
• - 19:25 - 19:45 | Real-life Experiences from Social Challengers
• - 19:45 - 19:55 | Q&A Session
• - 19:55 - 20:00 | Closing Remarks
• - 20:00 - 20:20 | Networking with Current Social Challengers

Featured Speakers

Moderator: Shinnichi Ohata, Co-founder of MAD
An expert in engineering and entrepreneurship strategies, Ohata has a rich background in launching innovative projects across various industries. He has been focusing on social impact since 2016.

Guest Social Challenger 1: Shiki Takeuchi, COO of Inoka
A graduate of The University of Tokyo, Takeuchi's ambition lies in enhancing humanity's choices while fostering a prosperous world. He joined Inoka in February 2020, focusing on business development.

Guest Social Challenger 2: Natsumi Suzuki, Founder of Mother UpDate
After a successful corporate career, Suzuki established Mother UpDate in 2019 to empower individuals to realize their potential. She promotes organizational development and leadership through community engagement.

Join Us

If you’re intrigued by social entrepreneurship and want to engage with industry leaders, The Social Good Academia is the event to attend. Network with fellow changemakers, gain knowledge, and explore potential collaborations. We welcome anyone with an interest in social issues, so don’t hesitate to join!

For more information about Makaira and their initiatives, visit Makaira and Makaira Art & Design.

We look forward to seeing you on May 14th!