SweetLeaf Expands Its Natural Sweeteners with Drizzle Honey Launch and New Syrups

Wisdom Natural Brands has proudly announced the debut of its Drizzle Honey range in the United States. With the recent acquisition of a Canada-based honey producer in November 2024, SweetLeaf®, a renowned brand for natural sugar substitutes, is set to offer consumers a new variety of health-conscious alternatives. The new Drizzle Honey products will officially hit the shelves this month, making it easier for shoppers to find high-quality, unprocessed honeys in various flavors.

A Sweet Addition to SweetLeaf's Portfolio

The lineup includes several products, notably: Golden Raw Honey, White Raw Honey, and the unique Turmeric Gold Raw Honey. These delightful sweeteners will be available in Fresh Thyme stores and online platforms such as Amazon and the Drizzle Honey website, with plans for more products and retail sites to be included this year.

Furthermore, SweetLeaf is adding to its repertoire with SweetLeaf Beverage Syrups, which feature collagen – a pioneering offering in the natural, sugar-free syrup market. Intended for crafting delicious beverages, these syrups are sweetened with stevia leaf and monk fruit extracts and are designed for use in a variety of drinks, including dirty sodas, flavored sparkling waters, smoothies, and cocktail mocktails. Expect to see flavors like Strawberry Crème, Peach Crème, Cherry Limeade, and Lime making their summer debut.

High-Quality, Bee-Friendly Products

Drizzle Honey was founded in 2015 and has achieved status as a Certified B Corp by 2019, showcasing its commitment to sustainable and ethical business practices. The brand prides itself on producing 100% pure, raw honey that is sourced exclusively from sustainable beekeepers. All of their offerings are free from allergens, added sugars, preservatives, artificial ingredients, and GMOs. Their honey boasts a naturally thick, buttery texture that ensures it never crystallizes, making it easy for consumers to enjoy until the last drop.

Among the different varieties available are everyday staples like Golden Raw Honey, along with specialized options such as superfood-infused Turmeric Gold Raw Honey and Ginger Shine Raw Honey. There are also craft variants like Hot Honey and Cinnamon Spiced Raw Honey, catering to diverse consumer tastes. Additionally, a Taster Trio featuring mini 2 oz jars of White, Cinnamon Spiced, and Turmeric Gold honeys allows newcomers the chance to sample the various flavors.

Meeting Market Demand

The introduction of Drizzle Honey into the U.S. market comes as demand for branded honey and raw honey products continues to rise. This move aligns perfectly with Wisdom Natural Brands' mission to provide consumers with healthier alternatives to refined sugars and sweeteners. The combination of SweetLeaf and Drizzle Honey is expected to resonate well with health-conscious shoppers seeking products that don't compromise on taste or quality.

About Wisdom Natural Brands®

Having pioneered natural sweeteners for over forty years, Wisdom Natural Brands has built its reputation on providing innovative and health-focused products. The parent company of SweetLeaf® and now Drizzle Honey, Wisdom is dedicated to offering sustainable and responsibly sourced products. SweetLeaf's range of stevia and monk fruit sweeteners adheres to strict guidelines, ensuring low or zero sugars, no artificial sweeteners, and non-GMO status, all while meeting nutrition demands without sacrificing flavor.

For more information on their products and the launch of Drizzle Honey, visit SweetLeaf and Drizzle Honey.