Amazingcre Makes its Japanese Debut with a Star-Studded Launch Event in Omotesando

AMAZINGCRE's Grand Opening Event

On March 13, 2026, AMCR JAPAN, headquartered in Tokyo, officially launched its flagship store for the premium golf wear brand AMAZINGCRE at Omotesando Hills. The grand opening was celebrated with an exciting event on March 12, 2026, held in Space O located on the basement floor of Omotesando Hills. This event marked the brand’s entry into the Japanese market, which was attended by prominent personalities including comedian Takashi Yoshimura of Heisei Nobushikobushi and model Yu Takahashi.

CEO Kiwan Ihn's Vision for Japan

During the event, AMAZINGCRE's CEO Kiwan Ihn shared insights into the brand's philosophy and its strategies for expanding in the Japanese market. With a unique name that blends 'Amazing' and 'Creation,' he emphasized the company's commitment to innovation. He explained, "Our brand is built on the finest materials, designs meticulously crafted to be ergonomic, and the spirit of craftsmanship. This encapsulates the very DNA of our company."

Ihn further articulated the rationale for entering Japan by stating, "We are not just here to sell golf wear; we aim to sketch a new genre of high-end golf clothing that fuses technology and artistry. We want to redesign your golf life, your scores, and ultimately, your lifestyle with AMAZINGCRE. We look forward to showcasing our performance in Tokyo!"

Star-studded Appearance by Takashi Yoshimura and Yu Takahashi

The event was further enlivened by the runway-style appearance of Takashi Yoshimura and Yu Takahashi, both known for their passion for golf, donned in the latest AMAZINGCRE attire. Yoshimura sported an all-black ensemble paired with a refreshing blue inner layer, while Takahashi dazzled in a spring-inspired white outfit. Yoshimura praised the apparel, saying, "These clothes are fantastic! I have worn them for an extended period without feeling fatigued during play. Their lightweight feel and elegant design make them perfect for golf." Takahashi expressed her admiration for the silhouette and how it elevated her mood while wearing it.

When discussing their love for golf, Yoshimura declared, "Whenever I have free time, golf is always my priority; my travels revolve around golf," while Takahashi shared her fondness for the lively ambiance at golf courses, stating, "I love forgetting work and relishing the joyful moments with friends while playing."

Innovative 'Accordion Band' Technology Demonstrated

The event also featured an explanation of AMAZINGCRE's unique 'Accordion Band' structure, designed to minimize resistance during swings. Yoshimura resonated with excitement, saying, "It feels like the clothing moves with my body without any pull; it's akin to an invention."

This innovative design allows unrestricted movement during golf swings. Yoshimura demonstrated a full swing, exclaiming, "Great! The fabric expands precisely where it should – this could definitely improve one's score!" Takahashi echoed his sentiments, stating, "This is incredibly comfortable; there's nothing that hinders my movement."

Reflections on Challenges and Growth

As the event continued, the discussion shifted towards personal experiences linked to the brand’s ‘revolution’ in golf wear. Takahashi shared a heartwarming story about her older son's maturity in comforting his younger sibling during tough times. Yoshimura, adding a humorous touch, recounted his first-time experience of adopting a cat at 45 years of age, only to be outwitted by the feline.

They both reflected on the new challenges that come with entering a new market. Yoshimura concluded by expressing that, given the acclaim for these garments overseas, he hopes to wear them while playing golf internationally. Takahashi echoed that the combination of elegant design and functionality makes her excited for the future of her golf journey.

Amazingcre Omotesando Hills Store Details

- Store Name: AMAZINGCRE Omotesando Hills
- Address: B1F, 4-12-10 Jingumae, Shibuya, Tokyo
- Opening Date: March 13, 2026
- Operating Hours: 11:00 AM to 8:00 PM (per Omotesando Hills schedule)
- Access: 2 minutes walk from Omotesando Station A2 exit (Tokyo Metro Ginza, Hanzomon, and Chiyoda Lines) and 3 minutes from Meiji Jingu-mae (Harajuku) Station 5 exit (Tokyo Metro Chiyoda and Fukutoshin Lines).

About AMAZINGCRE

AMAZINGCRE (アメージングクリー) is a premium golf wear brand born in the United States and has gained popularity in South Korea. The brand focuses on combining 'Amazing' and 'Creation', pursuing the philosophy of delivering ultimate performance through innovative designs with high functionality.