Valour's Bold Move: Four Digital Asset ETPs Set for Launch on Brazil's B3 Exchange

Valour's Bold Move in Brazil's Crypto Market

DeFi Technologies Inc.'s subsidiary, Valour, is set to make a significant impact in the Brazilian financial landscape with the upcoming launch of four digital asset exchange-traded products (ETPs) on B3, Brazil's main stock exchange. The approved ETPs include Valour Bitcoin (BTCV), Valour Ethereum (ETHV), Valour XRP (XRPV), and Valour SUI (VSUI), which are anticipated to commence trading on December 17, 2025. This launch represents an exciting development for Brazilian investors, who will gain access to locally listed digital assets in Brazilian Real (BRL), leveraging existing brokerage and custody systems familiar to them for equities and conventional ETFs.

A Strategic Expansion into Latin America

Valour's entry into the Brazilian market is a strategic maneuver in its broader expansion plan, which primarily targets emerging financial markets in Latin America, Africa, the Middle East, Asia, and other developing regions. Before this, Valour had a robust presence across numerous European exchanges, with approximately 100 ETPs already listed.

Brazil holds a strategic position as the leading cryptocurrency market in Latin America, with a comprehensive financial framework and a burgeoning population eager to engage with digital assets. The country recorded a staggering $319 billion in crypto transactions between July 2024 and June 2025, underscoring its potential as a critical player in the global digital economy.

Catering to Investor Demand

Valour’s new offerings are strategically aimed at both retail and institutional investors in Brazil. The Brazilian regulatory environment, safeguarded by the Virtual Assets Act, recognizes digital assets while imposing rigorous compliance standards, thus creating a secure landscape for investments. Notably, B3 serves as a central hub for equities, ETFs, and digital asset-based products, positioning Valour perfectly to tap into this burgeoning market.

Johan Wattenström, CEO and Executive Chairman of DeFi Technologies, emphasized the importance of Brazil's growth in the digital asset sector, stating, "Listing Valour's products here is a natural extension of our European franchise, and it's an essential step in our global scaling efforts for digital finance."

Details About the Launch

The trading of Valour’s ETPs on B3 will be marked with a ceremonial bell ringing on December 19, commemorating this pivotal entry into the Brazilian market. The approval of these exchange-traded products marks Valour's first major foray outside of Europe, enhancing the options available for Brazilian investors.

Valour is reinforcing its commitment to provide regulated and transparent access to digital assets. This aligns with the growing interest among Brazilian investors for trusted and secure investment avenues in the cryptocurrency space. Furthermore, Valour plans to expand its offerings to include additional Brazilian listings and tailored solutions over time, reflecting an adaptable approach to meet the specific needs of this rapidly growing market segment.

The Road Ahead

As Brazil continues to evolve into a maturing digital economy with a supportive regulatory framework, Valour's entry into this market signals emerging opportunities for local investors and financial institutions. With increasing competition and demand for digital asset solutions, Valour stands ready to provide innovative products that facilitate investment in cryptocurrencies while adhering to local laws and governance standards.

This move not only diversifies Valour's portfolio but also cements its position as a leading player in the global digital asset ecosystem. Valour's approach demonstrates a commitment to cultivating investor confidence through transparency and expertise in navigating the transition from traditional finance to decentralized finance (DeFi).

In conclusion, Valour's ETP launch on B3 is a significant step forward, not just for the company but for the entire Latin American crypto landscape, facilitating easier access for countless investors to engage in the growing world of digital assets.