Dive into the Unknown World: 33club Launches Dolphin-Themed Accessories at SHIBUYA109

Dive into the Unknown World: A Unique Pop-Up Experience

33club, the innovative accessory brand known for its ability to transcend age, gender, and language barriers, is excited to unveil its latest collection, the 'Dive Collection,' which centers around the enchanting theme of dolphins. This exclusive pop-up shop will take place at the iconic SHIBUYA109 in Tokyo from July 12th to July 21st, 2025, inviting everyone to connect with the sea and its wonders.

The guiding message of the '33club' brand, "everyday, everyone, enjoy lovely," resonates deeply throughout this collection. It reflects the brand's vision of creating a sense of community and connection through beautiful, meaningful accessories. The 'Dive Collection' captures the essence of the ocean's allure and invites individuals to embrace a journey into the unknown.

A Theme of Exploration

The overarching theme of this pop-up, "Let's dive into the unknown world," encourages visitors to explore uncharted creative realms. Each piece in the collection symbolizes the unique experiences and newfound inspirations that summer brings—a perfect metaphor for diving into the depths of the ocean and discovering the hidden treasures that lie beneath.

Featured within the collection are stunning pieces like the 'Dolphin Special Necklace,' the 'Dive Bubble Ring,' and the elegant 'Dive Dolphin Ring,' all inspired by the free-spirited nature of dolphins and their oceanic habitat. These accessories are designed not only to beautify but to spark curiosity and a sense of adventure.

Collaboration with Memento

In an effort to further enrich the shopping experience, 33club will partner with the trendy antique shop 'Memento,' which has gained popularity through its Instagram presence. Visitors can look forward to exploring a selection of ocean-themed items carefully curated by Memento. Every item on display during the pop-up will be available for purchase, with delivery occurring post-event, ensuring that the magic of the ocean can come to everyone’s home.

Special Giveaways

To make this event even more memorable, 33club has a limited-time giveaway. Attendees who purchase two items and complete a short survey will receive a special novelty item, the 'Lovely Galakei Badge,' which evokes a sense of nostalgia while incorporating contemporary charm. However, this offer is limited in quantity, so customers are encouraged to act quickly to secure their badge.

Event Details

When: July 12th (Saturday) - July 21st (Monday), 2025
Hours: 10:00 AM - 9:00 PM
Location: 1F Limited POPUP BRIDGE, SHIBUYA109, 2-29-1 Dogenzaka, Shibuya, Tokyo 150-0043

Don't miss the chance to immerse yourself in the ocean's beauty and spirit this summer at the 33club pop-up shop at SHIBUYA109, where fashion meets the wonders of marine life. Be ready to dive into a world of discovery and creativity!