#Tokyo Tatemono #Brillia #VR Model Room

Revitalized Brillia Gallery Shinjuku: A New Era in Immersive Experiences

Tokyo Tatemono Co., Ltd. has announced the renovations of the Brillia Gallery Shinjuku, its consolidated sales hub for newly developed condominiums. The transformation includes upgraded VR model rooms designed to offer a deeply immersive experience for potential buyers. By applying a special paint to the walls of these VR rooms, visitors can engage with floor plans and views in unprecedented detail. Moreover, new digital models will be projected with innovative aerial displays, accompanied by an AI concierge for improved customer interaction.

Background of the Renovation

The Brillia Gallery Shinjuku, established in 2023 within the Shinjuku Center Building, serves as a central sales point where customers can compare various new condominiums. As part of an ongoing effort to utilize digital technologies, the gallery previously showcased VR model rooms and physical models. The latest renovations aim to enhance visitor engagement and understanding of the properties through state-of-the-art VR experiences.

Key Highlights of the Renovation

• - The gallery has undergone significant upgrades, including a refreshed VR model room powered by special paint called