PARCO's First Appearance at Japan Expo Paris 2026
PARCO Co., Ltd., based in Shibuya, Tokyo, is thrilled to announce its first-ever participation in Japan's largest cultural event in Europe,
Japan Expo Paris 2026. Scheduled to take place from
July 9th to July 12th, 2026, in Paris, France, this event showcases various aspects of Japanese culture, drawing attention from fans aged between 10 to 30 across Europe. Last year, it attracted approximately
250,000 visitors, making it a key event for enthusiasts of anime, manga, games, cosplay, and music.
A Glimpse into the PARCO Booth
At the
Japan Expo Paris 2026, attendees can explore the dynamic booth presented by PARCO, which promises an engaging introduction to a plethora of entertainment content spanning publications, gaming, films, and exhibitions. Leveraging over 50 years of expertise in cultural innovation, PARCO aims to enhance its recognition while showcasing an array of noteworthy contents.
The booth will immerse visitors wholly in PARCO’s cultural ethos through the display of promotional posters and video presentations related to its businesses. This unique experience allows attendees to delve into PARCO’s diverse offerings and the creative culture it promotes.
Additionally, in conjunction with the event, the official e-commerce site
ONLINE PARCO will feature a special page dedicated to the event, allowing international customers to purchase a variety of products infused with authentic Japanese cultural elements.
Featured Products and Collaborations
PARCO's participation in the expo will spotlight various partnerships and exclusive merchandise:
Gaming Merchandise
One highlight will be original products from
Kojima Productions, known for their hit game series
DEATH STRANDING. Founded by acclaimed game designer Hideo Kojima, the studio has gained worldwide acclaim, with
over 20 million players having enjoyed the immersive experience of DEATH STRANDING since its release in 2019. The company will also promote its latest release,
DEATH STRANDING 2: ON THE BEACH, which is available on PlayStation 5 and PC.
Film Merchandise
Another fascinating aspect of the booth will be collectibles from the animated film
ANGEL'S EGG, directed by Mamoru Oshii, a pivotal figure in the anime industry known for classics like GHOST IN THE SHELL. To celebrate the film's 40th anniversary, a 4K remaster version will be showcased, featuring a unique exhibition at Shibuya Cinequinto and premiering at the
Cannes Film Festival in 2025.
Exhibition Goods
Fans of the
GHOST IN THE SHELL series will find an array of merchandise related to the exhibition commemorating the 30th anniversary of the anime’s adaptation. The comprehensive showcase of the franchise’s history will also be touring exhibition spaces in Japan starting from mid-July 2026.
Publications
PARCO Publishing will present a curated selection of books by Japanese creators, including titles like
士郎正宗の世界 and
ストリートファッション 1980-2020. This initiative is a testament to PARCO's commitment to enhancing cultural exchange through literature and art.
Exclusive Promotional Items
Visitors to the PARCO booth can expect several delightful promotional items, including:
- - Pocket Tissue Packs: A unique cultural offering that allows attendees to experience a piece of Japanese tradition.
- - Original Stickers: Given to guests who follow PARCO's official Instagram.
- - Special Tote Bags: Commemorating PARCO's 50th anniversary, available with purchases over €15.
These exclusive items will be distributed on a first-come, first-served basis, ensuring that attendees have a memorable experience.
Event Information
- - Event Name: Japan Expo Paris 2026
- - Official Website: Japan Expo Official Site
- - Date: July 9-12, 2026 (4 days)
- - Location: Parc des Expositions de Paris-Nord Villepinte, Paris, France
- - Booth Details: Hall 5, Booth E586
- - ONLINE PARCO Special Landing Page: Online PARCO Special Page
Overall, PARCO’s debut at Japan Expo Paris 2026 signifies an exciting opportunity for cultural exchange and a celebration of Japanese creativity on an international stage. Visitors can look forward to experiencing the best of Japanese culture through PARCO's innovative presentations and exclusive merchandise.