Haju's Success: A Step Towards Better Liver Health
On July 28, 2026, as the world observes World Hepatitis Day, Haju, a health-focused company based in Fukuoka, Japan, has announced an impressive achievement. Their product,
Kankatsu Gunman PREMIUM, recently clinched the
Gold Medal at the
KITASATO Premium Award. This accolade is a testament to the product's high quality and reinforces the importance of liver health in our daily lives.
What is the KITASATO Premium Award?
The
KITASATO Premium Award is a quality assessment system administered by the Japan Quality Evaluation Organization. This initiative was established to honor products that meet high standards of quality, safety, and functionality, following the principle of
Sibasaburo Kitasato, who emphasized the importance of serving humanity. A team of experts meticulously evaluates products based on various criteria, including raw materials, safety, and effectiveness.
Receiving the gold award is a significant recognition for Haju, reinforcing their commitment to developing top-notch health products. "This award is validation of our hard work and dedication to quality in product development," said
Kazutaka Sato, Haju's representative. Haju promises to continue creating products that make it easy for consumers to incorporate liver health into their daily routines.
Why July 28 is Important
World Hepatitis Day, marked on July 28, calls attention to the global spread of viral hepatitis and aims to promote prevention strategies while reducing stigma against patients. In Japan, this day is recognized as
Nihon Kan'enzu (Japanese Hepatitis Day), which is part of
Liver Week, a period aimed at raising awareness about liver health.
The
Ministry of Health, Labour and Welfare in Japan stresses the importance of hepatitis virus screening for all citizens, advocating that everyone should be tested at least once. The lack of noticeable symptoms in many individuals can lead to progressive illnesses like chronic hepatitis, cirrhosis, or even liver cancer without their knowledge. This time serves as an essential reminder to reassess our dietary habits, alcohol consumption, and lifestyle in relation to liver health.
Survey Insights
Research conducted by Haju in July 2025, involving 500 adults across Japan, provided alarming insights into the public's awareness of liver health. A staggering
75.8% of participants expressed concern over elevated liver enzyme levels (ALT, AST). However, only
12% reported taking proactive measures to address these concerns.
The survey revealed that more than half (52%) of those not taking action felt that they were “still okay,” while 43% were unsure of how to proceed with effective countermeasures. This gap indicates a critical need for proper education and action in relation to liver health.
Introducing Kankatsu Gunman PREMIUM
Designed for individuals who wish to enjoy life’s pleasures—like food and drink—while prioritizing health,
Kankatsu Gunman PREMIUM contains the functional ingredients
Garcinol from Garcinia mangostana and
Luteolin. These components are reported to help reduce elevated ALT and AST levels, combat daily fatigue, and support healthy weight management, among other health benefits.
- - Garcinol is known for its efficacy in reducing slightly elevated ALT and AST levels in healthy individuals, alleviating fatigue sensations, and maintaining heart health. By supporting weight loss and reducing abdominal fat, Garcinol proves beneficial for those looking to manage their BMI effectively.
- - Luteolin, another star ingredient, has shown promise in lowering uric acid levels in those predisposed to high uric acid conditions.
The product aims to serve as a bridge between health consciousness and enjoyment of one’s daily lifestyle.
Future Initiatives
In light of this achievement, Haju is set to strengthen its outreach through official social media and other channels ahead of World Hepatitis Day and Liver Week. Haju aims to cultivate a culture where
liver health becomes a common concern for everyone, focusing on making
health-checkups, drinking habits, and testing accessible and understandable for all.
Haju operates with the motto "Let’s make every day a little lighter," providing healthcare products that accompany and enhance both physical and mental well-being.
For more information, visit their official website at
haju.jp. For inquiries, contact: Shri Fukazawa at
[email protected].
In conclusion, Haju's commitment to health awareness through
Kankatsu Gunman PREMIUM and its recognition in the
KITASATO Premium Award reflects a growing trend towards prioritizing liver health in Japan and beyond. The focus on preventive measures, grounded in reliable product offerings, is a step forward in the quest for optimal health.