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Eco Style Celebrates 25 Years of Commitment

2026 marks a significant milestone for Eco Style, operated by Standing Point Co., Ltd., as it celebrates its 25th anniversary on August 8. Founded as a children's clothing reuse shop in Hamamatsu, Shizuoka, Eco Style began its journey in 2001. This anniversary not only recognizes 25 years of contributing to sustainable practices but also reaffirms the company’s mission to preserve limited resources for future generations.

A Glimpse into Eco Style's Journey

From its humble beginnings with the opening of Eco Kids Kamoe Store, Eco Style has always embraced a profound commitment to its vision: “We want to leave the limited resources to the children of the future.” Over the years, the brand has expanded its services to include a diverse range of items such as clothing, luxury bags, watches, and jewelry, all while connecting these cherished items to the next owner.

To celebrate this momentous occasion, Eco Style has launched a special 25th-anniversary website. This dedicated space features stories about its roots, a summary of its 25-year journey, the core values that Eco Style has nurtured over the years, and a visionary outlook for the next 25 years.

The Heart of Eco Style's Vision

The theme for this significant milestone is “Circulating Affection for the Next 100 Years.” It reflects the deeply ingrained philosophy that a business is more than just buying and selling goods. It focuses on facilitating emotional connections between people and the items they love. Every piece sold by Eco Style carries memories and sentiments that transcend generations, thereby enriching the cycle of reuse.

As a brand, Eco Style aims to contribute towards a more sustainable society by promoting the cycle of affection through its operations. The vision to enhance the quality of life in a way that is both meaningful and responsible has been the driving force behind the company’s operations.

Celebrating Connections and Looking Forward

The 25th-anniversary website not only serves as a celebration of the past but also as an invitation for future growth. Visitors can find:

• - The origins of Eco Style
• - A timeline of 25 years of milestones
• - The principles and ideals that guide Eco Style
• - Insights into the brand’s vision for the next quarter-century.

Take a moment to explore the newly launched anniversary website: 25th Anniversary Special Site

The Future of Eco Style

Positioning its 25th anniversary as a new beginning, Eco Style is committed to fostering a culture of reuse while working towards a circular economy. The company values the relationships it builds with its customers and aims to promote this cycle of affection into the future, ensuring that the legacy it started continues well into the next century.

As it strives for a sustainable future, Eco Style remains focused on connecting past sentiments with future responsibilities, ensuring that the objects passed through its hands carry an enduring story that resonates through time.

About Eco Style

Eco Style operates as a used select shop specializing in the purchase and sale of clothing, luxury items, bags, watches, jewelry, shoes, and wallets. With a nationwide network for in-store buying, delivery, and home visit buying, Eco Style is dedicated to evaluating its customer's cherished items accurately and facilitating their journey to the next owner.

Company Information

• - Name: Standing Point Co., Ltd.
• - CEO: Hiroshi Wakamori
• - Location: 3-6-18 Kamimeguro, Meguro-ku, Tokyo, TY Building 5F
• - Business: Reuse business of luxury items, clothing, bags, watches, and jewelry
• - Website: Standing Point
• - Official Eco Style site: Eco Style

For inquiries, please contact:
Eco Style General Inquiry
TEL: 0120-991-223