#Japan #Tokyo #Reborn Project #GoodService #Endless Corp

Endless Corporation's Commitment to Social Responsibility

In a remarkable effort to give back to the community and contribute to the Sustainable Development Goals (SDGs), Endless Corporation, known for its beads and accessory parts, has recently undertaken a significant charity initiative. This initiative involved the collection of unused accessories from customers, promoting sustainability and aiding those in need in developing countries.

Collection Details

From March 1 to March 31, 2026, Endless set up collection boxes in 129 locations, including 50 PARTS CLUB stores, 69 LUNA EARTH outlets, eight ruinas stores, and all Mira LABO stores. In this month-long campaign, the company successfully collected approximately 19 kilograms of unwanted accessories. The final day of collection was marked as a significant milestone, resulting in a substantial contribution when combined with the donations made by the community. The following day, on April 17, 2026, the accessories were officially donated.

Impact of the Donations

The donated accessories undergo a transformation process through the "Reborn Project," managed by GoodService. This initiative focuses on exporting unwanted items to developing nations, where they are sold locally. A portion of the proceeds is allocated to donations of vaccines, benefitting children in countries such as Myanmar, Laos, Bhutan, and Vanuatu. According to calculations, the community's generous contributions translate into approximately 600 to 700 vaccine doses, which will significantly impact the lives of many children in these areas.

Expanded Collection Efforts

The collection drive is not limited to a single month or specific locations. Endless Corporation has recognized the need for continuous support in this initiative. Therefore, they've expanded their collection efforts at LUNA EARTH shops, a popular brand known for affordable accessories. This expansion emphasizes their commitment to long-term sustainability and community involvement.
- You can find the list of LUNA EARTH shops here.

Seeking Partnerships

Endless Corporation is actively seeking cooperation from other companies and organizations that wish to support this noble cause. They invite businesses and organizations that align with their mission to get in touch through their corporate website’s inquiry form. Together, they can create a larger impact and reach even more individuals in need.
- For inquiries, visit Endless Inquiry.

Supporting Donations via Mail

Acknowledging that not everyone may be able to visit a collection site, Endless Corporation introduced a mail-in donation option starting March 1, 2022. This submission process allows individuals to send in unwanted accessories directly to their office. Here’s how to participate:
- Mailing Address: 6th Floor Endless Building, 1-20-1 Yanagibashi, Taito-ku, Tokyo, 111-0052, Japan.
- Note: Ensure to check which items can be accepted before sending them in. There’s no need for individual wrapping; items can be packed together in a single bag. Participants are reminded that shipping costs will be their responsibility.

Conclusion

Endless Corporation's initiative is a perfect blend of social responsibility and sustainability. By transforming unused accessories into lifesaving resources, they're setting an example for corporate responsibility and community engagement. Their dedication to improving the lives of children in developing countries underlines the importance of collective efforts in achieving global health and well-being. With expanded participation and continuous outreach, Endless Corporation hopes to inspire many more to join their mission of giving back.