ScholarShare 529 Promotes Holiday Savings with Instacart Incentive
As the holiday season approaches, families everywhere are beginning to think about gifts. This year, ScholarShare 529, California’s official college savings plan, is making it easy for families to give a gift that will truly last: education savings. From December 3 to December 12, 2025, ScholarShare is partnering with Instacart to offer a special incentive for those who open a new college savings account.
A Rewarding Holiday Promotion
To kick off this holiday season, ScholarShare 529 is launching a limited-time promotion where new account holders will receive a $50 Instacart gift card. To qualify for this promotion, individuals must open a new ScholarShare 529 account and make an initial deposit of at least $50. Additionally, they need to maintain consecutive monthly contributions of at least $50 for six months. This initiative encourages families to not only celebrate the season of giving but also to commit to a consistent savings plan that can greatly benefit their children's future educational needs.
State Treasurer Fiona Ma, who chairs the ScholarShare Investment Board, remarked, "The holidays are a time for giving, and there's no gift more lasting than the gift of education. This partnership with Instacart allows families to easily start saving for their children's future during the festive season. By making contributions to a ScholarShare 529 account, parents can transform holiday generosity into meaningful, long-term savings."
ScholarShare 529 accounts offer families a unique way to save for various higher education expenses, whether it be tuition, books, or technology costs. The funds saved in these accounts grow tax-deferred, and participants can withdraw money tax-free when it’s used for qualified education expenses, ensuring that every dollar counts towards a brighter future.
The Impact of Savings on Education
Education costs can be a significant burden for families, especially as college tuition continues to rise. ScholarShare 529 plays an essential role in helping families systematically prepare for these unavoidable expenses. The program permits contributions to be allocated towards many educational pursuits including community colleges, universities, trade schools, and apprenticeship programs. The flexibility of the ScholarShare plan allows families across California to prioritize education as a foundational achievement.
With this new promotional event, not only do families get the benefit of the gift card to help with holiday shopping essentials, but they also can set their children up for success by investing in their education. By starting now, families can ensure that their savings will have a positive impact in the years to come.
How to Get Started
For families eager to seize this limited-time offer and explore the benefits of a ScholarShare 529 account, additional details and the option to open an account can be found on the
ScholarShare529.com/instacart website. The site provides all the necessary resources to assist families in navigating the features of the ScholarShare program.
Through this collaboration, ScholarShare 529 furthers its commitment to fostering long-term educational savings while bringing the joys of the holiday season to those who value future learning opportunities for their children. As the season of giving draws near, families now have an opportunity to blend their holiday cheer with a lasting gift for the future—a brighter path made possible through thoughtful education savings.
Conclusion
Ultimately, ScholarShare 529's initiative aims to reshape how families approach holiday giving. With the ease of opening an account and the immediate reward of a $50 gift card, this promotion is a timely reminder of the significant difference educational savings can make. Join the movement of proactive parents; start saving today and invest in a future filled with learning, growth, and endless opportunities.