Lower Appoints Gino Fronti as EVP for National Expansion and Growth Strategy

Lower Appoints Gino Fronti as Executive Vice President

In a significant leadership move, Lower, a prominent venture capital-backed mortgage lender in the United States, has officially announced the appointment of Gino Fronti as the new Executive Vice President and Division President West. This strategic appointment signals the company’s ambition to accelerate its national expansion efforts, particularly across the West Coast region.

Fronti is no stranger to the mortgage industry, boasting an impressive 25-year career that spans various significant roles in real estate and mortgage services. Starting from humble beginnings as a Branch Manager, he has climbed the corporate ladder to become a Regional Manager, showcasing his ability to lead large teams responsible for billions in funded volumes. He is also a co-founder of Momentum Builder, an organization that recently integrated Todd Duncan's Sales Mastery brand, thereby enhancing its market position as a leading coaching and performance platform in the industry.

“One of the central tenets of our strategy,” explained Dan Snyder, Lower’s CEO and co-founder, “is to foster growth not just in numbers but in the quality of service we provide to both originators and consumers. Gino's wealth of experience and leadership expertise is exactly what we need as we seek to expand our West Coast footprint.”

As part of his role, Fronti will not only lead expansion efforts but also play a pivotal part in advancing LOAI, an AI-driven productivity suite designed to enhance the performance of loan officers. The use of artificial intelligence in mortgage processes signifies a transformative shift, aiming to unlock higher efficiency levels, tailored customer experiences, and overall satisfaction within the mortgage journey. “The opportunity to design and deploy real, usable AI tools is immense,” remarked Fronti. “Our focus is on embedding these tools directly into the workflows of loan officers, thus enhancing their productivity while delivering a seamless, intuitive experience for consumers.”

Lower is redefining its identity from merely being a mortgage lender to establishing itself as a comprehensive homeownership platform. The company is on a mission to integrate the discovery, finance, and closing processes into a single, cohesive service. Lower’s strategic acquisition of Movoto, a leading real estate portal, exemplifies this approach, as it combines a robust online search capability with a streamlined digital mortgage experience.

Nicholas Gallagher, Lower’s Chief Production Officer, echoed the sentiments of optimism surrounding Gino Fronti’s appointment. He highlighted the impressive momentum the company has witnessed in California, where nearly $500 million in annual production has transitioned under Lower’s roof, further underlining the strength of its platform and services.

With Lower’s focus on technological innovation and exceptional customer service, its stature in the fintech space is set to grow. With Gino Fronti at the helm of this expansion phase, the company is poised to meet its ambitious growth targets and solidify its position as a leader in the mortgage sector.

As the mortgage landscape continues to evolve, Lower stands ready to adapt and thrive, with a dedicated emphasis on integrating technology into its service offerings. The future looks bright as they leverage exciting developments such as AI, aiming not just to meet but exceed the expectations of a modern consumer base.

In conclusion, the appointment of Gino Fronti is more than a leadership change; it's a commitment to growth, innovation, and a customer-centric approach in the ever-dynamic world of homeownership and mortgage lending.